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Shiseido develops 4MSK/fluid penetration technology – GlobalCosmeticsNews


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Posted by | Feb 6, 2025 | , , , |
THE WHAT? Shiseido has developed 4MSK/fluid penetration technology, which enhances the penetration of the J-beauty brand’s brightening ingredient, 4MSK into the skin. This innovative technology combines 4MSK, which is solid at room temperature, with other ingredients to liquefy it, allowing it to remain in a fluid form even after application.
THE DETAILS The new ingredient is the result of research that focused on ionic liquids. Shiseido reasoned that, by combining 4MSK, which is solid at room temperature, with other substances to form ionic liquids, it would be possible to maintain its liquid properties even on the skin. To this end, the company set out to search for substances that can, when combined with 4MSK, turn the ingredient into fluid form, increasing penetration two-fold.
THE WHY? Shiseido said in a statement that its research was precipitated by demand for highly effective skin brightening ingredients.
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