
WiT (Web in Travel), the leading platform for discussions and insights on online travel in Asia Pacific, has announced its return to Cape Town for WiT Africa 2025. The event will take place on 12-13 March 2025, at Innovation City in Cape Town.
A Next Generation Leaders Roundtable will also be held on 12 March. WiT Africa will bring together industry leaders, innovators and executives from across the travel and technology sectors to explore the critical “Sliding Doors” moment facing the African online travel landscape.
The theme for WiT Africa 2025 is “Next Generation”. The event will acknowledge the generational shifts happening in demographics, technology and distribution, especially with gen AI’s impact. WiT Africa will address how these changes affect marketing, distribution and tech throughout the value chain. It will be about honouring this pivotal moment in travel’s history to create an industry fit for the next generation of travellers, talent and leaders.
“We are thrilled to be returning to Cape Town for WiT Africa 2025,” said Siew Hoon Yeoh, founder of WiT. “With ‘Next Generation’ as our theme, we are recognising the profound ‘Sliding Doors’ moment the African travel industry is facing. We are at a critical juncture – either we get on or get off – and this event will provide a crucial platform for the industry to collectively decide how to move forward and build a future that embraces the next generation of travellers, talent and leaders.”
WiT Africa was first launched as a virtual edition in 2021 to form a bridge between Africa and Asia to share lessons and best practices across regions. In 2024, it was launched as a physical event in partnership with Innovation City and Travelstart. With Africa soon to be the world’s most populous continent at 1.72bn by 2033 – and even more significant, 477m of those will be young people, between 15 and 35 – it will without doubt rise to be a significant force shaping online travel.
Confirmed speakers for WiT Africa 2025 include:
WiT Africa 2025 promises to be a pivotal event for anyone involved in the African online travel industry. Attendees will have the opportunity to network with peers, gain actionable insights from leading experts and contribute to shaping the future of travel in the region.
Innovation City is an invitation-only community of digital start-ups, scale-ups, corporates, entrepreneurs, world changers and innovators. It is a world-class network that helps accelerate digital innovation in Cape Town through fostering co-creation. Through partnership with Epicentre Stockholm and its 500+ membership companies, Innovation City can help fast track Cape Town’s digital ambitions.
For more information about WiT Africa 2025, including registration details and the full agenda, visit WiT Africa events.
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Issue 133 – November/December 2024
Issue 132 – September/October 2024

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