Honasa Consumer Limited, the parent company of well-known brands such as Mamaearth, The Derma Co., Aqualogica, Bblunt, Dr. Sheth’s, and Staze Beauty, announced the appointment of Lokesh Chhaparwal as Senior Vice President – Technology & Engineering. In his new role, Chhaparwal will lead the company’s technological initiatives, focusing on integrating advanced solutions to support its growing consumer base.
He will be responsible for enhancing key digital platforms, including websites and mobile applications, optimizing supply chain processes using SAP systems, and implementing marketing technologies that deliver personalized consumer experiences. Additionally, Chhaparwal will prioritize strengthening internal security measures to protect sensitive data and ensure operational efficiency.
“As we continue to innovate and evolve, technology will play a pivotal role in shaping the future of the beauty and personal care industry. Lokesh brings extensive experience in leveraging data to elevate customer experiences and streamline business operations. His proven expertise in driving technology adoption and his vision for creating personalized connections with consumers make him an invaluable addition to our leadership team,” said Varun Alagh, CEO, Honasa Consumer Limited.
With over 13 years of experience in product engineering, data strategy, and innovation, Chhaparwal joins Honasa from Snapdeal, where he served as AVP and Head of Engineering, leading the development of scalable, data-driven solutions.
“I am thrilled to join Honasa Consumer Limited, a pioneer in the beauty and personal care sector. The company’s commitment to creating consumer-first products aligns perfectly with my passion for utilizing technology to address complex challenges and deliver impactful solutions. Honasa’s vision of innovation and sustainability inspires me, and I look forward to collaborating with the talented team to enhance consumer experiences, push creative boundaries, and set new industry benchmarks,” said Chhaparwal.
Honasa’s products are widely accessible through its strong omnichannel distribution network, which spans over 100,000 FMCG retail locations and covers more than 18,000 pin codes across India, making them available to consumers in over 700 districts nationwide.
Apple has officially announced that Kevan Parekh has assumed the role of Chief Financial Officer (CFO) as of January 1, 2025, succeeding Luca Maestri, who is transitioning to a new position within the company. This leadership change was first revealed by Apple last year as part of its planned CFO transition. The company reaffirmed the appointment in a filing with the U.S. Securities and Exchange Commission.
“As part of Apple Inc.’s (‘Apple’s’) previously announced Chief Financial Officer transition plan, Apple’s Board of Directors appointed Kevan Parekh, 53, as Apple’s Senior Vice President, Chief Financial Officer, effective January 1, 2025. Mr. Parekh succeeds Luca Maestri in the role of CFO,” stated the company.
Kevan Parekh has been an integral part of Apple since June 2013, holding several senior positions over the years. He has served as Vice President of Financial Planning and Analysis and Vice President of Finance for Sales, Marketing, and Retail. Before joining Apple, Parekh gained valuable experience in senior leadership roles at Thomson Reuters and General Motors, showcasing his expertise in financial management and strategic planning.
With his new role, Parekh’s annual base salary has been adjusted to $1 million. Additionally, he will be a participant in Apple’s Executive Cash Incentive Plan for the fiscal year 2025, further reflecting the company’s confidence in his abilities to lead its financial operations effectively.
Meanwhile, Luca Maestri, who has been Apple’s CFO since 2014, has transitioned to oversee the Corporate Services teams. In his new capacity, Maestri will manage critical areas including information systems and technology, cybersecurity, and real estate and development, ensuring Apple’s infrastructure and services align with its long-term vision.
This leadership transition underscores Apple’s commitment to maintaining stability and continuity within its executive team while leveraging Parekh’s extensive financial expertise. As the company continues to innovate and expand globally, Parekh’s role as CFO will be pivotal in navigating Apple’s financial strategies and growth initiatives.
The change also highlights Apple’s ability to develop internal talent, reinforcing its position as one of the world’s most admired companies. With Parekh’s deep understanding of Apple’s financial ecosystem and Maestri’s new focus on corporate services, Apple is poised for continued success in its next chapter of growth and innovation.
Ayuvya, a renowned Ayurvedic wellness brand, has unveiled its latest addition to the daily wellness lineup with three new Ayurvedic juices: ‘Care of Cholesterol,’ ‘Care of Diabetes,’ and ‘GO-ON.’ This innovative range is designed to provide natural solutions for heart health, diabetes management, and vitality enhancement, catering to specific wellness needs with the power of Ayurvedic herbs.
The juices blend authentic Ayurvedic principles with modern science to offer targeted benefits. ‘Care of Cholesterol’ and ‘Care of Diabetes’ are tailored for individuals aged 30 and above, focusing on cholesterol regulation and blood sugar management, respectively. Meanwhile, ‘GO-ON’ targets younger consumers aged 25 and above, aiming to enhance energy, stamina, vitality, and immunity.
Each juice incorporates potent Ayurvedic herbs known for their therapeutic effects. ‘GO-ON’ combines Kulanjan and Ashwagandha for improved energy and immunity, while ‘Care of Diabetes’ features Giloy and Jamun to help control blood sugar. ‘Care of Cholesterol’ uses Arjun and Lauki to promote heart health and maintain cholesterol levels.
Astha Jain, Co-Founder, Ayuvya shared, “Our new wellness juice range is designed to be blended with dynamic Ayurvedic herbs, carefully selected for their therapeutic properties. At Ayuvya, we prioritize quality and safety above all else. Our products are licensed by the Ayush Ministry and are manufactured under the direct supervision of qualified Ayurvedic doctors, ensuring the highest standards are met. Priced between Rs. 699 and Rs. 799, these juices are available on our official website, along with major e-commerce platforms like Amazon, Flipkart, Snapdeal, Meesho, Jiomart, and Shopclues, with plans to expand further, thus widening the reach of wellness to many.”
Ayuvya is already preparing to expand its wellness range with additional flavors and products targeting concerns like PCOS/PCOD and gut health, reaffirming its dedication to holistic health and well-being through Ayurvedic innovation.
The Body Shop, a British-born beauty brand, is extending its Braille initiative, already operational in five Activist Stores across Mumbai, New Delhi, Gurgaon, and Bengaluru, to more locations across India. This initiative, aimed at improving accessibility for visually impaired customers, aligns with the brand’s commitment to inclusivity. Announced on World Braille Day (4 January), the expansion is set to be completed by the end of 2025.
“This innovative move, the first-of-its-kind by The Body Shop, will be a part of a phased approach across its stores countrywide, representing a significant milestone in the brand’s ongoing efforts toward inclusivity and accessibility in India,” said Harmeet Singh, Chief Brand Officer, The Body Shop- Asia South.
The initiative began at the Activist Workshop store in Palladium Mall, Mumbai, during The Body Shop’s 18th anniversary celebrations in 2024. Its success, driven by positive feedback and community support, has paved the way for a broader rollout.
The Body Shop has been a key player in India since its entry in 2006 under Quest Retail Pvt Ltd, a Delhi-based cosmetic manufacturing company. Today, the brand operates over 200 stores nationwide, including more than 20 Activist Workshop stores. Its reach extends to over 1,500 cities through a robust online presence and partnerships with leading e-commerce platforms.
Founded in 1976 in Brighton, England, by Dame Anita Roddick, The Body Shop has become a global leader in ethical beauty, with nearly 3,000 stores in more than 68 countries. Known for its social and environmental responsibility, the brand has consistently championed initiatives that prioritize inclusivity and sustainability.
With the expansion of the Braille program, The Body Shop reinforces its commitment to creating a more inclusive shopping experience. This initiative not only sets a benchmark in the beauty industry but also underscores the brand’s vision of empowering all individuals to enjoy accessible and equitable retail experiences.
BlackCarrot, India’s pioneering dinnerware brand for health-conscious consumers, has announced a significant seed funding round backed by esteemed investors, including We Founder Circle, EvolveX accelerator, and Suraj Nalin, Co-Founder of PlaySimple Games. This strategic funding marks a milestone in BlackCarrot’s journey to revolutionize dining experiences in India.
The investment builds on BlackCarrot’s earlier partnership with Bollywood actress Neha Dhupia and Agnello Dias, Co-Founder of Taproot Dentsu, who joined the company as equity partners. The brand, recognized as a Start-up by the Government of India, aims to disrupt the dinnerware market with its innovative, health-conscious products.
BlackCarrot’s product range includes Bone China (Animal Bone Ash)-free crockery, 304 food-grade stainless steel cutlery, and lead-free glasses—offering a healthier alternative to traditional dinnerware. The company is committed to redefining the dining experience for Indian consumers by prioritizing safety and well-being.
Yadupati Gupta(Ex J.P. Morgan and Avendus Investment Banker) and Vishal Gupta(Ex Marketing & Sales Head Wipro Consumer Care and VIP Luggage Group Company), Co-Founders of BlackCarrot expressed, “This investment will fuel our growth across all channels, including our website, marketplaces, and quick commerce platforms.”
Neha Dhupia on the fundraise shared, “BlackCarrot’s commitment to creating dinnerware that’s not only stylish but also safe and healthy resonates deeply with me. I’m excited for our future growth along with our new investors.”
The dinnerware market in India is undergoing a transformation, with increasing consumer awareness about the materials and safety of products used in everyday dining. BlackCarrot’s focus on providing stylish, sustainable, and safe options aligns with this shift, positioning the brand as a trailblazer in the industry. With its latest funding round, BlackCarrot is well-positioned to lead this revolution, redefining dining experiences for Indian households and beyond.
As the brand continues its upward trajectory, it remains committed to its mission of offering healthier and more sustainable dinnerware solutions. With the backing of prominent investors and the support of notable personalities like Neha Dhupia, BlackCarrot is set to make a lasting impact on the way Indians dine, one innovative product at a time.
Hindustan Unilever Limited (HUL), one of India’s leading FMCG giants, is reportedly finalizing a major deal to acquire Jaipur-based skincare startup Minimalist, which is backed by Peak XV Partners, for approximately Rs 3,000 crore ($350 million).
If this acquisition is completed, it would mark a significant milestone for Minimalist, which has seen a substantial increase in its valuation from about Rs 630 crore (around $75 million) to an impressive Rs 3,000 crore ($350 million) in a short span of just three years. This sharp rise in valuation is attributed to the startup’s consistent profitability and impressive revenue growth. It highlights Minimalist’s ability to thrive in a competitive industry and its strong market position, particularly in the direct-to-consumer (D2C) skincare segment. If the deal goes through, it will rank among the largest transactions in India’s D2C skincare sector in recent years.
Minimalist has experienced exceptional growth in its financial performance. In FY24, the company reported a revenue of Rs 350 crore, marking an 89 percent increase compared to Rs 184 crore in FY23. Furthermore, its profits more than doubled during the same period, rising from Rs 5 crore to Rs 11 crore. This consistent upward trajectory has made Minimalist one of the most prominent skincare startups in the country. Data also reveals that the company has maintained profitability for at least four consecutive years, underlining its strong business fundamentals and operational efficiency.
The acquisition of Minimalist would be a strategic move for HUL, reinforcing its position in the fast-growing skincare and personal care market, particularly in the D2C segment, where competition has intensified. The deal aligns with HUL’s ongoing efforts to expand its footprint in the wellness and skincare industry, as well as to tap into the growing demand for premium and niche skincare products in India.
“In line with our business strategy, on an ongoing basis, we evaluate various strategic opportunities for the growth and expansion of our business. We will make appropriate disclosures whenever there is any material development that requires disclosure under applicable laws,” shared a company spokesperson.
The potential acquisition of Minimalist by HUL would not only provide the startup with the financial backing and resources to scale further but also open up new avenues for growth, particularly in terms of expanded distribution networks, marketing capabilities, and product innovation.
Zepto, the fast-growing quick commerce firm, has established a new entity, Zepto Marketplace Private Limited, signaling a potential shift in its business model. The new entity, registered on October 22, 2024, suggests a move from Zepto’s current business-to-business-to-consumer (B2B2C) structure to a marketplace model.
Currently, Zepto operates by licensing its brand and platform to third-party entities such as Geddit Convenience, which manages end-consumer sales. These entities procure inventory from Zepto’s parent company, Kiranakart Technologies Pvt Ltd, which functions as a B2B entity. Kiranakart sources products directly from brands and supplies them to the licensees, who pay a fee for using Zepto’s branding and platform. This structure allows Zepto to oversee procurement and branding while delegating retail operations and customer interactions to its partners.
Founded by Stanford dropouts Aadit Palicha and Kaivalya Vohra, Zepto has become a prominent player in the quick commerce industry, competing with rivals like Blinkit and Instamart. In 2024, the startup made headlines by raising approximately $1.4 billion, including a significant $350 million round in November led by Indian high-net-worth individuals (HNIs), family offices, and major financial institutions, with Motilal Oswal’s private wealth division taking the lead.
“Becoming a majority Indian-owned company builds trust — not just with policymakers, but also with the public and shareholders. It’s an advantage in the long run for creating a strong, trusted brand,” stated Aadit Palicha, CEO, Aadit Palicha.
Zepto’s push toward becoming a majority Indian-owned company aligns with regulatory scrutiny of foreign-funded quick commerce platforms. Under India’s foreign direct investment rules, online marketplaces funded by foreign capital cannot own inventory or control sellers directly. By transitioning to a marketplace model, Zepto can now take greater control of its inventory and seller relationships.
This shift also coincides with Zepto’s efforts to attract local investors. Initially targeting $150 million, the company doubled its fundraising to $350 million in November 2024, reflecting growing investor interest in the quick commerce sector. High-profile investors in this round include Raamdeo Agrawal of the Motilal group, Ranjan Pai of the Manipal group, the Mankind Pharma family office, the Cello family office, and celebrities like Amitabh Bachchan and Sachin Tendulkar through their family offices.
Despite its rapid growth, Zepto faces challenges related to significant cash burn. Reports indicate that its monthly expenditures exceed $35 million, driven by dark-store expansions and customer acquisition efforts. To sustain its growth, Zepto has been exploring capital markets and is reportedly in discussions with investment banks, including Morgan Stanley and Goldman Sachs, for an initial public offering (IPO).
Additionally, Zepto is in the process of shifting its domicile from Singapore to India, joining a growing number of Indian startups making similar moves to align with local regulations and strengthen their domestic presence.
Skinvest, the innovative skincare brand tailored for Indian skin, is taking skincare to new heights with the return of its iconic CEO Serum – Multi-Active Skin Potion. This highly anticipated upgrade combines a potent mix of ingredients to tackle multiple skin concerns such as dullness, uneven tone, acne, dark spots, and texture, all in one powerful serum.
The CEO Serum has long been loved for its ability to address several skin issues at once, and the new formula now includes 25 advanced actives and nourishing botanicals. This lightweight yet deeply effective serum hydrates, brightens, and rejuvenates the skin, making it the ultimate “boss” of skincare routines.
The upgraded formula targets dark spots, hyperpigmentation, and fine lines, while also boosting the skin’s natural glow. Its fast-absorbing texture ensures it can be easily layered under sunscreen or makeup, making it a versatile addition to any skincare routine.
The CEO Serum is designed to nourish, repair, protect, and brighten the skin, eliminating the need for multiple products. It contains key ingredients like Niacinamide to balance oil, hydrate, and reduce pores, while Squalane locks in moisture. Hyaluronic Acid plumps the skin, Alpha Arbutin brightens and fades dark spots, and Ceramides strengthen the skin barrier. Peptides promote skin elasticity, and Azelaic Acid reduces acne and refines texture. Tranexamic Acid helps fade pigmentation, while Turmeric soothes and enhances radiance. Ashwagandha helps fight visible signs of aging. The result is healthy, glowing skin in a short amount of time.
The serum comes in a sleek glass dropper bottle that ensures precision with each use. The UV-protected glass keeps the formula effective, and the compact, travel-friendly design makes it easy to carry. The dropper minimizes waste, ensuring the perfect amount is applied every time.
Results are visible from the first use, with skin feeling hydrated and soft. In just one week, the skin appears brighter and smoother. After one month, breakouts and dark spots begin to fade, revealing clearer skin. By four months, the skin becomes firmer and more radiant, and after ten months, the skin looks youthful, resilient, and glowing.
Lightweight and fast-absorbing, the CEO Serum is suitable for all Indian skin types and can be used in both morning and night routines. Free from fragrances and alcohol, it is safe for pregnant and lactating women. Its non-comedogenic, high-performance formula ensures it won’t clog pores or cause purging, making it ideal for sensitive skin.
The relaunch of the CEO Serum marks another milestone in Skinvest’s mission to redefine skincare with powerful solutions that cater to every skin need.
Cupid Limited, a prominent manufacturer in India’s retail and FMCG sector, has received a purchase order valued at Rs 14.91 crore from the Medical Stores Department, Government of Tanzania. The order involves the supply of male condoms under an international framework agreement and is slated for execution between February and April 2025.
The company, known for its diverse portfolio of products including condoms, personal lubricants, IVD kits, deodorants, and other FMCG goods, continues to strengthen its presence in international markets with such agreements.
Aditya Halwasiya, Managing Director of Cupid Limited stated, “We are happy to receive this order and look forward to more value-accretive business with the Medical Stores Department, Government of Tanzania in the future. It is a testament to our consistent quality, reliability, and commitment to supporting global health initiatives.”
This order reinforces Cupid Limited’s role as a key player in the global retail supply chain for health and personal care products, while also highlighting India’s growing footprint in international markets.
Quick commerce leader Blinkit has introduced a 10-minute ambulance service in select areas of Gurugram as part of a pilot project aimed at addressing the need for faster medical response times in urban areas.
The innovative service allows users to request an ambulance directly through the Blinkit app. “These ambulances will be stocked with essential life-saving equipment, including oxygen cylinders, AED (automated external defibrillator), stretcher, monitor, suction machine, and essential emergency medicines and injections. They will also be equipped with a scoop stretcher and a wheelchair to safely transport those in need,” the company said in a statement.
Each ambulance will have a dedicated team onboard, consisting of a paramedic, a duty assistant, and a trained driver, ensuring professional care and efficient transportation for medical emergencies.
“We are taking our first step towards solving the problem of providing quick and reliable ambulance service in our cities. The first five ambulances will be on the road in Gurugram starting today,” said Albinder Dhindsa, CEO, Blinkit.
Unlike many commercial ventures, Blinkit’s ambulance service is not driven by profitability. “Profit is not a goal here. We will operate this service at an affordable cost for customers and invest in really solving this critical problem for the long term,” Dhindsa emphasized.
By leveraging its expertise in fast delivery and technology, Blinkit is redefining its role in society, extending beyond e-commerce to address critical healthcare challenges. The service underscores the company’s commitment to innovation and public welfare, marking a transformative shift in how quick commerce can contribute to essential services.
This ambitious project not only highlights Blinkit’s capability to diversify but also demonstrates the potential for technology-driven solutions to create meaningful social change. As the pilot unfolds in Gurugram, all eyes will be on Blinkit to see how this service evolves and impacts emergency healthcare accessibility nationwide.
Zepto, the quick-commerce platform, delivered an impressive 2 crore snack packets between midnight and 4 AM in 2024 to satisfy late-night cravings, with Mumbai alone accounting for 31.5 lakh of those orders, living up to its reputation as a city that never sleeps.
In a statement revealing consumer behavior trends across India, Zepto highlighted its fastest delivery of the year, clocking in at just 25 seconds. The data showcased regional preferences, with Bengaluru residents focusing on self-care, ordering 28,000 massagers during late-night hours, while Delhiites indulged their taste buds with 12 lakh orders of Lay’s Magic Masala.
Other unique buying patterns emerged across cities. A tea lover from Kolkata purchased 96 packs of Tata Tea Gold, while a spiritual shopper from Gurugram ordered 707 pooja essentials. Zepto also pointed out quirky combinations from user orders, such as dumbbells with samosas, pooja essentials with tonic water, and knives paired with Dettol, adding a humorous touch to the insights.
The company’s delivery partners traveled a staggering 34 crore kilometers in 2024, equivalent to circling the Earth 8,000 times. Some of the year’s standout orders included 481 watermelons by a single customer in Chennai and over 5,200 pet food units by a pet lover. The appetite for vegetables was also notable, with 9 lakh karelas, 1.3 lakh tindas, 77 lakh bhindis, 23 lakh lauki, and 40 lakh baingans delivered to homes across the country.
2024 was a landmark year for Zepto financially. In November, it raised $350 million, marking the largest 100% domestic fundraising in India’s startup ecosystem, following a $665 million raise in June. Led by Motilal Oswal’s Private Wealth Division, the round saw participation from Indian HNIs, family offices, and financial institutions.
Zepto also managed to reduce its losses to Rs. 1,248.6 crore in FY24 from Rs. 1,272.4 crore in FY23, while more than doubling its revenue to Rs. 4,454 crore, compared to Rs. 2,025 crores in the previous fiscal, as per Tofler data.
itel, a prominent name in India’s tech landscape, is set to revolutionize the online shopping experience with the launch of a comprehensive range of feature phones, True Wireless Stereo (TWS) earbuds, neckbands, and fast-charging power solutions on Zepto. As part of a special limited-time offer, customers can enjoy bumper discounts exceeding 40 percent on these products. This strategic move underscores itel’s commitment to making cutting-edge technology accessible across both online and offline channels, providing unmatched value at unbeatable prices.
Recognized as a leader in the feature phone segment, itel is celebrated for its durable, affordable, and value-driven offerings. The brand has empowered millions of Indians through innovative features like King Voice, which democratizes access to technology. Leveraging its strong presence in both smartphone and feature phone markets, itel is now venturing into the smart gadgets segment with a new lineup that combines premium design with practical functionality.
itel is raising the bar in the affordable audio market with a sleek and feature-packed range of TWS earbuds, wired earphones, and stylish neckbands. These products cater to the dynamic needs of modern consumers by offering advanced features such as Environmental Noise Cancellation (ENC) within the sub-Rs. 2,000 price range, making high-end technology more accessible. Additionally, itel’s premium range of power banks and GaN chargers addresses the growing power needs of tech-savvy users. These solutions ensure fast charging and superior efficiency, making them an essential companion for today’s youth.
Arijeet Talapatra, CEO, itel India said, “This partnership with Zepto perfectly aligns with itel’s vision of democratizing technology for millions of Indians. According to a recent report by Redseer, quick commerce is expected to increase by 75 percent in FY25, providing a golden opportunity for itel to tap into the unexplored potential of Tier II cities. By combining Zepto’s ultrafast delivery network with itel’s strong presence in the mobile and gadgets market, we aim to provide seamless access to technology for our consumers.”
Chandan Mendiratta, Chief Brand Officer, Zepto shared, “We are thrilled to partner with itel, a brand known for its innovation and democratization of technology. By launching itel mobiles and smart gadgets on Zepto, we’re enhancing the convenience of millions of Indians. Our superfast delivery model aligns perfectly with itel’s mission to make smart technology easily available to everyone. Together, we’re redefining how our customers experience technology, creating a seamless and delightful experience for them.”
itel’s latest launch on Zepto comes with incredible introductory offers on its product lineup. For feature phones, the brand offers significant discounts on models known for their durable design, large displays, long-lasting battery life, King Voice, and Bluetooth support, making them ideal for everyday use. In the smart gadgets category, the TWS earbuds stand out with their sleek design, ENC, powerful bass, and superior sound clarity, perfect for music enthusiasts and busy professionals. The neckbands, equipped with AI ENC, sweat-proof design, and extended battery life, are tailored for sports lovers and multitaskers, while the wired earphones deliver crystal-clear sound without battery concerns, ensuring uninterrupted use at competitive prices.
Adding to its offerings, itel has introduced a premium range of power banks, GaN chargers, and wall adapters designed to meet the increasing demand for fast-charging and efficient power solutions. These products are engineered to provide high efficiency and convenience for today’s on-the-go lifestyle.
Through this launch on Zepto, itel reinforces its position as a pioneer in delivering innovative and affordable technology to millions of Indians. With its customer-centric approach and a robust online presence, the brand continues to redefine the tech experience in India.
boAt, one of India’s leading audio and wearable brands, has launched two advanced smartwatches—the Enigma Daze and Enigma Gem—designed to cater to the modern woman. These wearables combine style, functionality, and cutting-edge technology to enhance daily life.
The boAt Enigma Daze features a 1.3” luminous HD display with 360*360 pixel resolution, offering vibrant visuals and a seamless user experience through its functional crown. The boAt Enigma Gem boasts a 1.19” AMOLED display with an Always-on Display mode, ensuring critical information is always visible. Both smartwatches feature sleek metallic designs that balance sophistication and durability.
A discreet SOS function prioritizes safety, enabling users to send silent alerts with their location during emergencies, and providing reassurance and support in critical situations. Additionally, the smartwatches emphasize health and wellness with features like menstrual cycle tracking, heart rate and SpO2 monitoring, stress management, and sleep tracking. They also include 700+ active modes and integrate with the Crest App Health Ecosystem, offering tools like Wellness Crew, Fit Buddies, and gamified rewards through boAt Coins to keep users motivated.
With BT Calling, the Enigma Daze stores up to 10 contacts, while the Enigma Gem allows for 20 contacts, ensuring users stay connected effortlessly. Both devices are IP67-rated for dust and water resistance and feature customizable watch faces through the DIY Watchface Studio, allowing for personal expression.
The boAt Enigma Daze comes in four elegant colors: Metallic Silver, Metallic Black, Metallic Gold, and Cherry Blossom, starting at just Rs. 2,199. The boAt Enigma Gem is available in three premium shades: Rose Gold, Metallic Black, and Metallic Silver, priced at Rs. 2,699. Both are available on boAt’s official website, leading e-commerce platforms and select retail outlets.
Customers can pre-book their smartwatch starting December 26, 2024, and avail an additional Rs. 100 off using select bank offers.
Anant Goel, the visionary entrepreneur who pioneered overnight and contactless grocery delivery in India with Milkbasket, is now making waves in the fresh commerce space with Handpickd. The innovative platform, which centers on ‘match-making,’ is set to transform how urban households shop for fruits and vegetables by leveraging artificial intelligence (AI) to deliver a more personalized and efficient shopping experience.
Handpickd, built on over two years of offline experience under the brand Sorted, was quietly launched in April 2024 by Anant and his co-founders, Nitin and Sahil. Since its launch, the app has already completed more than 100,000 orders, delivering over 400,000 kilograms of fresh produce in just two micro-markets in Gurgaon. Currently operating at an Rs. 10 crores annual revenue run rate, Handpickd has big plans to expand and aims to launch 30+ new micro-markets across Gurgaon and Delhi NCR within the next year.
“Having spent 9 years dealing with fresh and especially the last two years experience of running offline stores, the realisation is quite simple: Every family is unique and so are their fruits & veggies. Selling fruits & vegetables is not a business of trading, it’s an art of match-making. This is what a customer does when they walk into an offline store and handpick their fresh produce. To become a successful online fresh destination, match-making is what we have to facilitate at scale. That’s what handpickd is all about,” said Anant Goel, Co-founder, Handpickd.
Handpickd’s core innovation lies in its match-making approach, which is powered by AI. The app enables customers to specify the exact number, ripeness, and size of fruits and vegetables they require, giving them the flexibility to personalize their orders. Whether it’s 2 soft and 3 crunchy guavas, an extra ripe pear for an infant, or 3 large moolis for paranthas, the platform ensures that each customer receives exactly what they want, directly from farmers.
Unlike traditional grocery apps, Handpickd eliminates the need for set quantities or pack sizes, allowing users to order precisely as per their needs. The app’s intuitive interface lets users select their desired produce and specify the level of ripeness, with Handpickd’s algorithm ensuring the delivery meets those preferences consistently.
In addition to offering personalized shopping, Handpickd operates on a zero inventory model to reduce waste in its direct-from-farm supply chain. By reintroducing sorting rejections just-in-time into traditional fresh supply chains, Handpickd also minimizes the need to discard fresh produce, ensuring a more sustainable approach to grocery delivery.
Arata, a direct-to-consumer (D2C) haircare brand, has raised $4 million (approximately Rs. 34 crores) in a Series A funding round. The investment was led by Unilever Ventures, with participation from BOLD, the venture capital arm of L’Oréal, and existing investor Skywalker Family Office.
Established in 2018 by Dhruv Bhasin and Dhruv Madhok, Arata has gained recognition as a key player in India’s personal care sector. The brand specializes in haircare solutions designed to cater to Indian hair types, addressing various needs such as hair growth, dandruff treatment, styling, and maintenance for straight, wavy, and curly hair.
The funds will be utilized for product innovation, consumer research, and expanding the brand’s distribution channels. Arata’s products are currently available through its website, quick-commerce platforms like Zepto, Blinkit, and Instamart, as well as e-commerce marketplaces such as Amazon, Nykaa, and Flipkart.
With over 1.5 million customers served annually, the company has achieved an annual revenue run rate (ARR) of Rs. 72 crore, reflecting a 3X growth over the past year.
“We will continue to invest in innovation, consumer research, and distribution across our website, quick-commerce platforms, and marketplaces to build India’s most loved hair beauty brand,” shared, Bhasin and Madhok, Co-founders.
Pawan Chaturvedi, Partner and Head of Asia at Unilever Ventures said, “With a strong innovation pipeline and a solid foundation, Arata is poised for greater success in the coming years, and we are excited to be a part of this journey.”
Competing with established brands like WOW Skin Science, Pilgrim, and Mamaearth, Arata operates in a rapidly growing market. This funding round underscores investor confidence in the brand’s potential to scale and emerge as a leader in India’s haircare industry.
By enhancing its product offerings and expanding its reach, Arata is positioning itself as a preferred choice for effective, India-centric haircare solutions.
Cupid Limited, a key player in India’s retail and manufacturing sector for healthcare and personal products, has received an order worth approximately Rs 18.20 crore from the United Nations Population Fund (UNFPA). The order, which includes the supply of male and female condoms, will be executed over the next five months. This aligns with the company’s commitment to international health and well-being initiatives.
The order is governed by a Long-Term Agreement (LTA) between Cupid Limited and UNFPA, reinforcing their long-standing partnership in global health projects.
Aditya Halwasiya, Managing Director of Cupid Limited said, “We are honoured to receive these prestigious orders from the UNFPA. It is a testament to our consistent quality, reliability, and commitment to supporting global health initiatives. We remain steadfast in our mission to contribute to a healthier, safer, and better world for all.”
This milestone highlights Cupid Limited’s position as a prominent player in the global healthcare sector and its dedication to creating a positive impact through innovative healthcare products.
In addition to condoms, Cupid Limited manufactures a wide range of products, including water-based personal lubricants, IVD kits, deodorants, perfumes, almond hair oil, body oils, and petroleum jelly, catering to both retail and healthcare markets in India and internationally.
Mokobara, a reowned brand renowned for its innovative travel products, has proudly announced the opening of its 25th store in Vaishali Nagar, Jaipur. This marks a significant achievement for the brand, as it is also the first Mokobara store in the vibrant city of Jaipur, showcasing the company’s continued growth and expanding footprint across India.
The exciting announcement was shared via LinkedIn by a company official, who celebrated the milestone and reflected on the remarkable journey from its humble beginnings. The journey from 0 to 25 has been nothing short of extraordinary. With every store we open, the sense of accomplishment and the drive to keep growing remains as strong as ever.
Mokobara has become known for its high-quality, stylish, and functional travel products. The brand takes great pride in its meticulous attention to detail, ensuring that every product is designed to enhance the travel experience. From super-silent ninja wheels to color-matched premium zippers, Mokobara’s travel gear undergoes rigorous testing, including handling tests to ensure durability, even in airport mishandling situations. This commitment to excellence ensures that Mokobara’s products not only look great but also perform reliably.
Whether traveling for business or leisure, Mokobara products are designed to provide a smooth and enjoyable journey. The brand’s travel gear continues to redefine the travel experience, making every trip feel effortlessly stylish and comfortable. The new store in Jaipur is just the latest step in Mokobara’s journey of growth, with more stores and innovative products on the horizon. As Mokobara expands its reach across India, it remains dedicated to delivering premium travel solutions that elevate the journey for every customer.
With its commitment to craftsmanship and customer satisfaction, Mokobara is poised to continue its upward trajectory, providing modern travelers with products that seamlessly blend durability, convenience, and aesthetic appeal. The opening of the Vaishali Nagar store marks an exciting new chapter in Mokobara’s story, and the brand looks forward to offering its carefully designed products to an even larger audience in the years to come.
This festive season, Tramontina has unveiled its All-in-One Pan, designed to be the ultimate holiday gift for families who cherish the joy of cooking. Combining functionality, style, and innovation, the pan is crafted to honor time-honored festive recipes while promoting healthier cooking practices.
The All-in-One Pan is equipped with a 100 percent non-toxic ceramic-coated non-stick interior, ensuring both effortless cleaning and healthier meal preparation. Accompanying the pan are a durable aluminum lid, two beechwood utensils, and a removable steamer insert. Dual easy-pour spouts add convenience, while its stay-cool silicone grip and stainless-steel handle enhance comfort and usability. The induction-ready and dishwasher-safe design makes it a versatile addition to any modern kitchen.
From steaming and sautéing to frying and simmering, the All-in-One Pan is designed to handle all cooking needs, replacing multiple cookware items. It saves space, adds efficiency, and serves as a stylish addition to your kitchen.
Beyond functionality, the All-in-One Pan is available in vibrant color options, making it a stylish addition to any kitchen. Its aesthetic appeal allows it to double as elegant serveware, creating a seamless transition from stovetop to dining table. Whether for a festive feast or a casual dinner, the pan promises to elevate the cooking and dining experience.
Tramontina sees the All-in-One Pan as more than just cookware. It is a celebration of tradition, family, and the cherished recipes that bring people together during the festive season. Designed to last, the pan encourages a connection between loved ones through the act of creating and sharing meals.
This holiday season, Tramontina invites families to embrace the joy of cooking and gifting with the All-in-One Pan—a product crafted to inspire, innovate, and transform holiday celebrations.
Zoomcar Holdings, Inc. (Nasdaq: ZCAR), one of India’s leading car-sharing marketplace, has announced the launch of Zoomcar Cabs, a pilot service in Bengaluru offering commercial vehicles with professional drivers at competitive prices. This strategic move marks Zoomcar’s foray beyond its successful self-drive platform, highlighting its commitment to diversifying offerings and enhancing customer satisfaction.
The introduction of Zoomcar Cabs comes in response to growing customer demand for a reliable and transparent alternative to traditional cab services. Unlike conventional cab options that often limit customers to generic car categories like sedans or hatchbacks, Zoomcar Cabs uses AI-powered cataloging and pricing to provide detailed vehicle choices. Customers can select the exact car model, view reviews and ratings, and assess vehicle quality based on parameters like manufacturing year, age, and boot space.
The service allows customers to book a car for durations ranging from two hours to over 30 days, providing unparalleled flexibility. Once booked via the Zoomcar app, customers retain full control over routes, stops, and destinations without needing to update trip details on the app.
Hiroshi Nishijima, CEO, Zoomcar said, “The launch of Zoomcar Cabs reflects Zoomcar’s focus on listening to customer feedback and delivering tailored solutions with an added layer of transparency and flexibility that sets it apart from other apps. Guests can effortlessly book their preferred vehicles, whether for self-drive or with a driver, all through the single Zoomcar app – eliminating the need for multiple apps to meet their travel needs.”
The Bengaluru pilot serves as a beta test for the service, enabling Zoomcar to refine its model before a planned expansion to other cities in 2025. With its unique approach to vehicle selection, flexibility, and customer experience, Zoomcar Cabs is poised to set new standards in the cab industry.
Whether for business trips, family vacations, or daily commutes, Zoomcar Cabs combines diversity, quality, and affordability, aiming to redefine how Indians experience chauffeur-driven travel.
California-based footwear retailer Skechers has unveiled its latest outlet at the Lulu International Shopping Mall in Kozhikode, Kerala, marking the brand’s continued expansion in South India. The 1,503 sq. ft. store is Skechers’ third outlet in Kozhikode, reinforcing its commitment to catering to the region’s growing market.
The store’s opening coincided with Skechers’ eighth Community Goal Challenge, held from December 17 to 19. This fitness-focused event saw South Indian actress Malavika Mohanan and numerous participants collectively achieve a 1,000-kilometer run at the store.
“Our new store is ideal for our global brand—in one of India’s growing markets, with income and exposure to a large population from outside as well as within the country. Kozhikode’s rich sporting culture also made it the perfect place for our Community Goal Challenge, which reflects Skechers’ core values of community, fitness, and support for young athletes,” shared Rahul Vira, CEO, Skechers Asia Pvt. Ltd.
As part of the Community Goal Challenge, Skechers donated 100 pairs of children’s shoes to the PT Usha Foundation, an organization dedicated to nurturing athletic talent.
“It was wonderful to be part of the Skechers Community Goal Challenge. Seeing the enthusiasm and determination of young athletes was truly inspiring. Events like this not only celebrate sports but also bring people together, and it was amazing to connect with the vibrant community of Kozhikode,” said Mohanan.
The new store features Skechers’ latest lifestyle footwear collections and includes dedicated Skechers Performance walls and comfort technologies catering to every age and activity, including fashion, sports, casual wear, work, and children’s styles.
With 427 retail locations across India, including cities like Delhi, Mumbai, Chennai, Bengaluru, and Kolkata, Skechers continues to strengthen its footprint. Globally, the brand is available in 180 countries through specialty stores, online platforms, and approximately 5,300 exclusive retail outlets.
Virgio has marked a milestone in Indian fashion by inaugurating its first sustainable store at M5 Ecity Mall, Electronic City, Bengaluru. This flagship outlet features Virgio’s complete collection of sustainable apparel, including everyday essentials, bold statement pieces, and exclusive limited-edition designs, crafted to inspire conscious choices.
The store is designed to offer more than just a shopping experience. Customers will benefit from educational programs on sustainable fashion practices, personalized styling consultations, and exclusive seminars, reinforcing the brand’s mission to blend style with environmental responsibility.
Amar Nagaram, Co-founder of Virgio shared, “We’re thrilled to introduce the first-ever sustainable store in India to our community. This store is more than just a place to shop; it’s a hub where sustainability, style, and social responsibility come together. Our customers will have the chance to explore our collections in person, discover how our garments are made, and leave with a deeper understanding of how fashion can be both beautiful and planet-friendly. We are committed to prioritizing customer privacy while providing a seamless checkout experience.”
With sustainability as a core value, Virgio aims to redefine fashion retail by creating a space that educates and empowers customers to make environmentally friendly choices.
Looking towards the future, Virgio has ambitious plans for expansion across India. In 2025, the brand plans to open several more stores, making sustainable fashion more accessible to a wider audience. By offering stylish, high-quality, and eco-friendly clothing, Virgio is paving the way for a more sustainable and responsible fashion industry in India.
Through this launch, Virgio continues to lead the charge in merging fashion with environmental responsibility, and the new store stands as a testament to the brand’s dedication to sustainability and innovation in the fashion world.
ASICS has unveiled the latest addition to its popular bounce category with the launch of the NOVABLAST 5 running shoe. This highly anticipated update brings a uniquely energized and comfortable running experience, blending lightweight materials with ASICS’ new midsole innovation.
Staying true to the ASICS Design Philosophy, which emphasizes continuous improvement, the NOVABLAST 5 introduces significant upgrades in midsole foam, upper construction, tongue tooling, and overall design elements.
The NOVABLAST 5 shoe debuts FF BLAST MAX foam cushioning, previously seen in the GLIDERIDE MAX shoe. This advanced midsole material enhances bounce properties by approximately 8.5 percent compared to its predecessor, making the NOVABLAST 5 the only ASICS shoe to feature a complete FF BLAST MAX technology midsole.
In addition to the upgraded midsole, the upper has been re-engineered with an Engineered Jacquard mesh for improved breathability, offering a more comfortable fit compared to the previous woven material. Inspired by the SUPERBLAST footwear line, the tongue construction now incorporates a gusseted wing design, providing a secure lockdown to instill confidence during workouts.
The NOVABLAST 5 retains its signature geometric midsole aesthetic, a defining feature since the product’s debut five years ago. The dynamic design creates a visual illusion of dimensional warp as runners move through their stride.
“We approached the design and structure of the NOVABLAST 5 shoe in a way that would allow the FF BLAST MAX to show its full potential for the consumer. Visually, we wanted the design to mimic the wearer’s dynamic experience and underfoot feeling as they run in this latest version of the NOVABLAST line,” shared Yosuke Atarashi, Senior Designer of Footwear at ASICS and lead designer of the NOVABLAST 5 shoe.
The updated midsole and outsole construction build on the energetic, bouncy, and comfortable ride that runners have come to expect from the NOVABLAST line. Enhancements include a pod-like groove in the forefoot, creating a springy sensation that propels runners forward with each step.
The NOVABLAST 5 running shoe will be available globally starting December 20, 2024, priced at Rs. 13,999. With its cutting-edge design and superior comfort, the NOVABLAST 5 promises to elevate the running experience for athletes and enthusiasts alike.
Omnigel, India’s well-known pain recovery brand from Cipla Health Limited, has launched three innovative product formats aimed at addressing the evolving needs of Indian consumers. The new offerings include the Omnigel Active Roll-On, Omni Ortho Oil, and the Omnigel Active Pack priced at Rs. 10, combining ease of use, affordability, and advanced formulations. Staying true to its philosophy, “Aapki Khushi Ko Kabhi Dard Ki Nazar Na Lage,” Omnigel remains committed to helping consumers enjoy life without disruptions, solidifying its position as a trusted partner in pain relief.
The Omnigel Active Roll-On is a portable, on-the-go solution crafted for active lifestyles. Its advanced formula, enriched with five natural ingredients, is designed to enhance joint flexibility and mobility. The roll-on’s convenient application ensures hassle-free and immediate pain relief, making it a practical choice for busy individuals. Omni Ortho Oil offers a targeted solution for those experiencing recurring joint pain. With a blend of six natural oils, the formulation penetrates deeply to provide long-lasting comfort, exemplifying the perfect combination of natural care and innovation.
For affordability and accessibility, the Omnigel Active Pack is priced at just Rs. 10, making effective pain relief available to a broader audience. This compact and convenient format is ideal for first-time users or those seeking a trial-friendly solution, ensuring pain management is always within reach.
Shivam Puri, CEO, Cipla Health Ltd. said, “Omnigel is a responsible market leader in the pain care segment and hence needs to offer all relevant formats to consumers basis their requirements. – Omnigel hence has come out with a roll-on pack (Omnigel Active Roll On), an oil pack 9Omni Ortho Oil), and a Rs. 10 pack to cater to the diverse needs of our consumers. This launch underscores our commitment to ensure that no moment of joy is overshadowed by pain, as we continue to strengthen Omnigel’s legacy of trust and innovation across India.”
With its latest range, Omnigel continues to lead the way in pain relief, empowering consumers across the country to live their lives free from discomfort.
Whoppl, a prominent content-to-commerce company, has unveiled its newest vertical, Whoppl Bharat, aimed at harnessing the untapped potential of tier II and tier III markets in India. With evolving consumer behaviors, hyper-local engagement, and increasing digital adoption in these regions, Whoppl Bharat is set to provide tailor-made strategies that empower brands to connect authentically with this dynamic segment.
The launch aligns with a significant shift in the Indian market landscape, where the divide between India and Bharat is steadily narrowing. According to a recent Kantar report, digital payment usage in rural India has surged by 43 percent, and 60 percent of rural consumers have adopted technology, particularly smartphones and social media. This shift underscores a clear Bharat First approach, with over 50 percent of brand growth now driven by tier II and tier III markets. Additionally, hyper-local strategies have been shown to deliver a twofold increase in brand loyalty and engagement.
“Understanding the pulse of Bharat is no longer optional for brands – it is a necessity. Gone are the days when a single campaign could cater to a broad audience. With every 500 meters in India bringing a shift in dialect and culture, the need for hyper-local strategies has never been greater. At whoppl Bharat, we are committed to creating data-driven, impactful campaigns that speak the language of Bharat, delivering authenticity and resonance at every level,” shared Ramya Ramachandran, Founder, Whoppl.
Whoppl Bharat adopts a comprehensive strategy to deliver impactful results. It begins by closely collaborating with brands to understand their vision, target market, and campaign objectives, identifying unique challenges and opportunities in each region to craft tailored strategies for hyper-local engagement. Leveraging its proprietary influencer discovery tool, Whoppl AI, the vertical ensures that brands connect with the right influencers and creators from tier II and tier III regions. This tool provides deep insights into demographics, psychographics, and authenticity, ensuring campaigns resonate with local audiences. To maintain consistency and finesse in messaging across categories, Whoppl Bharat employs specialized language moderation manuals that preserve brand voice while accommodating regional nuances.
“As a company, we are bullish about the growth of tier II and tier III markets. The rising adoption of digital payments, smartphones, and social media shows that Bharat is ready, and brands need to be ready too. It’s about time we speak their language. With whoppl Bharat, we are empowering brands to move beyond one-size-fits-all strategies and create campaigns that are real, hyper-local, and reflective of India’s rich diversity,” added Ramachandran.
Whoppl Bharat aims to set a new benchmark for hyper-local marketing, ensuring that brands resonate deeply with audiences across tier II and tier III markets. By combining data, technology, and cultural insights, Whoppl Bharat is poised to drive meaningful growth for brands across the country.
Bangalore-based Mossant Fermentary, a brand renowned for its better-for-you beverages, has announced the availability of its kombuchas and tonics on Zepto. This strategic move expands Mossant’s footprint to 11 cities and over 1,000 stores, including prominent markets such as Mumbai, Bengaluru, Delhi-NCR, Chennai, and Hyderabad.
Crafted with premium loose-leaf teas, quality herbs, and natural flavors through a traditional fermentation process, Mossant’s kombuchas offer an effervescent twist to daily refreshments. The brand’s clean-label tonics, known for their bold and innovative flavor profiles, cater to the growing demand for healthier soda alternatives.
Adithya Kidambi, CEO, Mossant Fermentary stated, “Partnering with Zepto allows us to take a significant step toward making Mossant beverages more accessible to consumers across India. With Zepto’s wide network and presence in the country’s fastest-growing markets, we’re excited to deliver our kombuchas and tonics directly to customers’ doorsteps. It’s a big milestone for us as we aim to cater to a growing audience seeking beverages that are clean, flavourful, and crafted with care.”
The non-alcoholic drinks market in India is projected to grow by 6.72 percent annually, reaching a market volume of $21.49 billion by 2028. This growth reflects the rising demand for alternative beverage options, a trend that Mossant is actively addressing with its innovative offerings.
Founded in October 2019, Mossant Fermentary has carved a niche in the beverage industry by seamlessly blending tradition with innovation. Following the success of its kombuchas, the brand launched India’s first clean-label tonics in September 2024, which have quickly gained popularity for their bold flavors and versatility.
Mossant’s kombuchas are available in 200ml sizes, priced at Rs. 130, with a shelf life of six months. These beverages can be found on Zepto across 11 cities, as well as on Swiggy Instamart across 28 cities, Blinkit, Big Basket, Nature’s Basket, Amazon, and select restaurants in Bangalore, Mumbai, Chennai, Mysore, Hyderabad, and Kolkata. Similarly, the clean-label tonics are also available in 200ml sizes, priced Rs. 99, with a six-month shelf life. Customers can purchase them through Mossant’s website, Amazon, and Zepto in 11 cities.
With this collaboration, Mossant Fermentary continues its journey of innovation and accessibility, making better-for-you beverages a staple for Indian consumers.
Kiko Milano, the renowned Italian cosmetics brand, is set to revolutionize lash care with the introduction of two new mascaras that combine beauty and care seamlessly. The 24H Long Lasting & Panoramic Volume Mascara and the 30 Days Extension Night Mascara promise to deliver dramatic volume and promote lash growth, offering both immediate and long-term benefits for lash perfection.
The 24H Long Lasting & Panoramic Volume Mascara is designed for those who want bold, impactful lashes that last all day. The mascara’s fluid, elastic formula, paired with a fiber brush, ensures that every lash is coated evenly without clumping. Known for its intense volume and definition, this long-lasting formula stays put for up to 24 hours, making it ideal for all-day wear. Whether you’re heading to a special event or want a dramatic look every day, this mascara promises to deliver. The price range for the product is Rs. 1,190.
The 30 Days Extension Night Mascara, on the other hand, works its magic while you sleep. This nourishing, colorless treatment gel is designed to promote longer, fuller lashes with every use. Its soft, enveloping texture coats the lashes gently without hardening or causing them to stick together. The extremely flexible elastomer brush combs through lashes from base to tip, distributing the product evenly for a smooth finish. This innovative mascara not only enhances lash appearance but also nourishes and strengthens them, ensuring that lashes grow more beautiful over time. The pricing for the product will be Rs. 950.
These two mascaras from Kiko Milano redefine lash perfection by combining beauty and care in one seamless routine. Whether you’re looking for dramatic, long-lasting volume during the day or nourishing care at night, these products meet every lash need.
Founded in 1997 by Percassi, Kiko Milano has established itself as a leader in professional cosmetics. The brand is known for its cutting-edge makeup, face, and body treatments, offering safe and effective products designed to meet the beauty needs of women of all ages. With a focus on high-quality formulations, Kiko Milano continues to innovate, making it a trusted name in the world of beauty.
Farmery, one of the leading Direct-to-Consumer (D2C) brands in the farm-fresh food industry, is transforming the way consumers access high-quality, pure, and natural produce. With its farm-to-fork approach, the brand focuses on sustainability, transparency, and quality, making chemical residue-free food both accessible and convenient for customers.
The introduction of Farmery’s Fruits & Vegetables range marks a significant milestone in the brand’s commitment to delivering fresh, carefully sourced produce directly to consumers’ doorsteps. By ensuring that products are harvested and delivered daily, Farmery guarantees the optimal freshness and flavor of its offerings.
“At Farmery, we are committed to bringing the freshest, healthiest, and most sustainable food options directly to our customers’ doorsteps. Our new Fruits & Vegetables range is a testament to this commitment. By working closely with local farmers and ensuring that every product meets our high standards for quality and sustainability, we are not only offering farm fresh produce but also empowering communities and reducing our environmental footprint. Our farm-to-fork approach ensures that every meal is made with the finest, freshest ingredients, providing our customers with the healthiest choices available,” shared Kamakshi Nagar, Founder, Farmery.
Farmery’s farm-to-fork model gives the brand full control over sourcing by partnering directly with the finest local farmers. This ensures that fruits and vegetables are harvested at their peak for maximum freshness. By placing early morning orders, Farmery guarantees that produce is harvested and delivered promptly, preserving nutritional integrity and minimizing transit time for the freshest possible products.
In addition to its sourcing practices, Farmery is dedicated to sustainability. The brand collaborates with farmers who implement sustainable farming methods and responsible land management, ensuring that products are free from harmful chemicals and preservatives. By sourcing locally, Farmery also reduces its carbon footprint through minimized transportation.
Once harvested, each item undergoes a strict quality control process. The produce is inspected, sorted, and graded for consistency and quality before being packed in food-grade, recyclable packaging. This ensures that every product reaches customers in pristine condition.
Farmery’s reliable delivery system guarantees fresh produce every morning between 5:30 AM and 9:00 AM, providing a convenient, door-to-door service that makes it easier for customers to enjoy healthy, chemical residue-free food at home.
The Fruits & Vegetables range complements Farmery’s existing product portfolio, which includes dairy, pantry items, and other fresh food options. This addition further aligns with Farmery’s mission to promote healthy, sustainable eating and provide customers with nutritious, convenient food choices.
Farmery stands out in the market by offering fresh, chemical residue-free products with complete transparency. Customers can trace the origin and production of their food, building trust in the choices they make. With a strong commitment to quality, sustainability, and community support, Farmery is leading the way in responsible food shopping.
One of India’s most loved gadget brands, Portronics, has unveiled the PadMate wireless keyboard case, designed specifically for the Apple iPad 10th Generation. This innovative accessory combines style, functionality, and protection, making it an ideal Christmas gift for tech enthusiasts. Its lightweight design ensures it blends seamlessly into both corporate and home environments.
The PadMate doubles as a sturdy protective case and a productivity tool, featuring a low-profile backlit keyboard. Its snug fit around the iPad and camera module is secured with magnets, providing a firm and safe bond. A rotating hinge enables the iPad to dock securely and allows the keyboard to fold into a protective cover when not in use.
The backlit keyboard enhances the user experience with superior tactile feedback and customizable multi-color LED lighting, perfect for working in low-light conditions. Powered by a built-in rechargeable battery, the keyboard connects to the iPad via Bluetooth, making it invaluable for editing documents, presentations, and multimedia files.
iPadOS-compatible shortcuts on the keyboard provide users with enhanced productivity, enabling them to switch between apps, adjust screen brightness, control volume levels, and manage multimedia playback with ease. A large trackpad offers a laptop-like experience, supporting cursor control, click actions and multi-touch gestures for seamless navigation on the tablet.
The keyboard includes a power button to conserve battery life by disconnecting Bluetooth when not in use, and a USB Type-C port allows for quick recharging as needed.
The Portronics PadMate is available at a discounted price of Rs. 5,099 on the company’s official website and comes with a 12-month warranty. The product is also available on leading e-commerce platforms such as Amazon.in and Flipkart.com, as well as other online and offline stores.
With its blend of elegance, functionality, and portability, the Portronics PadMate wireless keyboard case is set to elevate the iPad 10th Generation experience, making it a must-have accessory for the modern user.
TecSox, a renowned innovator in smart technology solutions, has proudly introduced its latest breakthrough product, the TecSox LUMA LED Projector. Designed to revolutionize entertainment experiences, the LUMA LED Projector combines state-of-the-art features, exceptional quality, and affordability, bringing the dream of a home theater to the masses.
The TecSox LUMA supports both 4K and 1080P resolutions, delivering unparalleled image clarity and purity. Whether it’s a blockbuster movie night under the stars or a detailed business presentation, the projector ensures crisp, lifelike visuals. Equipped with a built-in Android system, the LUMA eliminates the need for external devices like laptops or phones. Users can download apps, stream their favorite shows, and enjoy a suite of Android-based features directly through the projector.
To enhance streaming experiences, the LUMA LED Projector comes with WiFi 6 technology, ensuring fast and reliable connectivity without buffering or lag. Additionally, its Bluetooth compatibility allows seamless integration with speakers, smartphones, and other external devices, offering a truly immersive 3D audiovisual experience.
Ease of use is a hallmark of the TecSox LUMA. With auto vertical correction, it delivers distortion-free projection by automatically aligning images on uneven surfaces. The 180° rotatable projector offers unparalleled flexibility, allowing users to project from any angle without compromising image quality.
Lightweight and compact, the LUMA LED Projector is designed for portability and versatility. Marketed as the ideal outdoor movie projector, it’s perfect for outdoor gatherings, travel adventures, and impromptu movie nights. Its wireless phone connectivity further enhances its functionality, making it an essential companion for meetings, gaming, streaming, and presentations.
Puneet Gulati, Founder of TecSox said, “At TecSox, we are committed to pushing the boundaries of technology to create products that enhance everyday experiences. The TecSox LUMA LED Projector is a testament to this vision. It’s not just a projector; it’s a lifestyle device that caters to modern-day needs for entertainment, convenience, and portability. We believe the LUMA will redefine how people consume visual content, whether indoors or outdoors.”
With the TecSox LUMA LED Projector, TecSox aims to transform the way people experience entertainment, blending technology and convenience to meet the demands of today’s fast-paced lifestyles.
U&i, India’s leading gadget accessory and consumer electronics brand, has introduced four new mobile accessories designed to enhance productivity and entertainment for today’s fast-paced lifestyle. The new lineup includes the U&i Younger Series Neckband, Clarity Series TWS Earbuds, Galaxy Series BT Speaker, and Turbocharge Series Car Charger, providing seamless connectivity and convenience wherever you go.
The U&i Younger Series Neckband offers 50 hours of playback and 1200 hours of standby time, making it perfect for extended use. It features ergonomic magnetic earbuds, Bluetooth V5.3 for stable connectivity up to 10 meters, and ENC noise cancellation for crystal-clear calls and immersive audio. A fast-charging USB-C port recharges the device in under 120 minutes. Priced at Rs. 3,199, it is available in Blue, White, and Black.
For those who prefer a completely wireless experience, the U&i Clarity Series TWS Earbuds deliver exceptional sound quality with Bluetooth V5.3 and touch controls. With a 30mAh battery per earbud and a 260mAh charging case, the earbuds offer up to 60 hours of playback. They recharge in just 90 minutes via the USB-C fast charging port. Available for Rs. 2,499 in White, these earbuds provide ultimate comfort and convenience.
The U&i Galaxy Series BT Speaker offers a compact yet powerful 10W sound, ideal for small gatherings and impromptu parties. It features a 1500mAh rechargeable battery providing 6 hours of playback, along with an MP3 player and FM radio. The speaker is priced at INR 1,299 and comes in Black, Red, and Blue.
Finally, the U&i Turbocharge Series Car Charger ensures you never run out of power on the road. With 15W fast charging and two USB-A ports, it is compatible with most devices and comes bundled with Micro-USB and Type-C cables. It is priced at Rs. 1,299.
These products are now available at all U&i outlets and accessory stores across India.
Sid’s Farm, a leading direct-to-consumer dairy brand based in Telangana, has launched its A2 Buffalo Milk in a new 1-litre aseptic packaging, priced at Rs. 120. Renowned for its commitment to delivering pure, healthy, and adulterant-free dairy products, Sid’s Farm continues to innovate with this convenient packaging to meet the growing demand for premium quality dairy. Initially, the new aseptic pack will be available in Hyderabad and Bengaluru, and will soon be offered through eCommerce platforms in cities including Mumbai, Kochi, Nashik, Ahmedabad, Surat, Rajkot, Vadodara, and Hubballi.
Kishore Indukuri, Founder, Sid’s Farm expressed, “Our new aseptic pack for A2 Buffalo Milk is a testament to our dedication to quality and convenience. The aseptic pack not only ensures longer shelf life without the need for preservatives but also makes it easier for our customers to enjoy the benefits of our pure milk.”
The new aseptic packaging provides several advantages, including a longer shelf life without the need for refrigeration until opened, making it perfect for busy households and on-the-go consumers. Additionally, the packaging is made from recyclable materials, helping reduce the environmental footprint compared to traditional packaging options.
A2 Buffalo Milk is nutrient-rich and promotes overall health and wellness. Ideal for drinking, cooking, and baking, it enhances both the flavor and nutritional value of meals. A growing body of research suggests that A2 protein may be easier to digest than A1 protein, providing a better alternative for those seeking improved digestion.
Sid’s Farm has set the standard for quality in the dairy industry by conducting over 10,000 tests daily to ensure their products remain free from preservatives, additives, antibiotics, hormones, or any other adulterants. The brand follows strict protocols from sourcing to delivery, guaranteeing the purity and health benefits of its products.
Asaya has launched MelaMe, a groundbreaking proprietary technology, and formula designed to address hyperpigmentation specifically in Indian skin tones. Born from two years of meticulous research and a significant investment of US$50,000 in seed funding, this innovation stands as a first-of-its-kind solution to tackle common skin concerns.
MelaMe underwent extensive clinical trials, with testing conducted on men and women aged between 18 and 35 years, all of whom had dull, dry skin, dark spots, and visible pores. The results proved its effectiveness, showcasing Asaya’s unwavering commitment to skin solutions tailored for melanated skin.
MelaMe is engineered to address prevalent skin concerns among melanated skin, like dark spots, pigment imbalance, and discoloration. These issues are often aggravated by external stressors like UV rays and pollution, making an effective treatment necessary. MelaMe’s active properties inhibit excess melanin production while dispersing and dissolving existing melanin deposits, offering a comprehensive solution.
Unlike traditional depigmenting agents designed with lighter skin tones in mind, MelaMe is designed to be non-irritating and safe, ensuring the skin barrier remains intact. Its innovative mechanism, Melanophagy, disassembles excess melanin into amino acids, which are then reabsorbed, offering a faster and safer path to skin rejuvenation.
“With the launch of MelaMe, we are not just introducing a product; we are bringing a solution crafted with the Indian consumer in mind. India’s first-of-its-kind formulation addresses a concern that most skincare brands have long overlooked. We are proud to engineer a revolutionary molecule that truly understands Indian skin types, offering our skin a melanin-first solution to depigmentation,” stated Eeti Sharma, Co-Founder, Asaya.
In just one year, Asaya has committed to revolutionary research, aiming to create skincare products that are truly in tune with the needs of melanin-rich skin.
Snitch, a prominent Direct-to-Consumer (D2C) fashion brand, has introduced a two-day delivery service, redefining industry benchmarks for speed and efficiency. With a reach spanning over 1,100 cities and 7,000+ pin codes across India, the brand is setting a new standard for swift delivery in the fast fashion sector.
Acknowledging the rise of impulsive buying and the demand for faster access to fashion, Snitch has strategically upgraded its supply chain and logistics network. Collaborations with key solution providers have enabled the brand to optimize delivery timelines and reinforce its leadership in the market.
Having already achieved a milestone of serving customers across more than 17,000 pin codes, Snitch’s latest initiative ensures that 60 percent of orders are delivered within two days. The brand anticipates this enhancement will drive significant growth, including a 55-point improvement in Net Promoter Score (NPS) and a 15 percent month-on-month increase in performance.
“This move aligns with our goal of delivering convenience and satisfaction, empowering our customers to enjoy a seamless shopping experience. Our focus has always been on offering a wide range of trendy styles to a growing customer base, ensuring they have access to high-quality fashion at the fastest speeds,” stated Siddharth Dungarwal, Founder of Snitch.
Since its launch in 2020, Snitch has emerged as a disruptor in men’s fast fashion. By drawing inspiration from global trends and maintaining an unconventional style ethos, the brand has established a strong connection with fashion-forward consumers. Through its website, snitch.co.in, Snitch delivers products that align with the latest trends, carving a distinct and innovative niche in the market.
With this bold step, Snitch reinforces its commitment to innovation, customer satisfaction, and operational excellence, solidifying its position as a leader in the dynamic D2C fashion landscape in India.
Firni, one of the renowned names in home decor celebrated for its purposeful craftsmanship, has unveiled its exclusive Custom Christmas Collection, the Firni Frost Collection. This festive line beautifully blends traditional warmth with contemporary elegance, aiming to infuse every home with a touch of magic and comfort. Upholding its dedication to sustainability and timeless design, Firni continues to make home decor more meaningful and personal.
Inspired by the festive season’s ability to bring families together and spark joy, the Frost Collection showcases a curated assortment of table runners, table mats, cushion covers, lampshades, and more. Select items in the collection can be personalized, offering a bespoke element to elevate holiday gatherings. With warm hues and elegant designs, the collection creates a welcoming ambiance, whether for intimate family dinners or grand festive celebrations.
The Frost Collection exemplifies Firni’s commitment to craftsmanship and sustainability. Taking inspiration from the traditional dessert “Firni,” which signifies unity and shared moments, the collection seeks to evoke a similar sense of togetherness. Each piece is meticulously handcrafted, reflecting the love and care infused into its creation. With its enduring designs, the Frost Collection not only enhances festive decor but also becomes a treasured part of family traditions for years to come.
“Our goal is to design furnishings that speak to the heart of what home truly means. Just like the dessert firni brings people together, our products are meant to enhance the atmosphere of any space, making it more intimate and inspiring. We strive to create pieces that resonate with a sense of beauty and meaning,” shared Himanya Singh, founder of Firni.
This limited-edition Frost Collection is available exclusively on Instagram. Discover the collection today and bring elegance and charm to your holiday decor.
With 82 percent of Indian women experiencing perimenopause and menopause symptoms, often unaware of effective solutions, Miror, a leading FemTech platform, has launched Miror Bliss, a scientifically formulated supplement designed to support women during this transformative phase.
Perimenopause and menopause, key stages in a woman’s life, are often accompanied by hormonal imbalances, hot flashes, mood swings, and sleep disturbances. These challenges are particularly prominent in India, where women experience menopause earlier than the global average—at 46.2 years compared to 51 years worldwide. Perimenopause, which begins around 44.7 years and can last up to a decade, adds to the complexities with a wide range of symptoms.
Sanjith Shetty, Founder and CEO, Miror highlighted, “Perimenopause and menopause bring unique challenges, but they also represent a powerful chapter in a woman’s life. Unfortunately, these experiences are often overlooked, leaving many women to face them without adequate support. With Miror Bliss, we aim to change that by combining science, nature, and a deep understanding of women’s health to empower women to embrace this phase with vitality and resilience.”
Miror Bliss combines 18 scientifically selected ingredients to address various symptoms while promoting overall health. Key ingredients like Shatavari and Black Cohosh maintain hormonal balance, while Evening Primrose and Gokhru alleviate hot flashes and night sweats. To combat mood swings and sleep disturbances, the formula incorporates Ashwagandha and Magnesium Glycinate, while Calcium and Vitamin D3 ensure bone and joint health. Nutritional gaps are further bridged by Ashoka Bark and CoQ10, offering long-term benefits for women navigating this life stage.
With rising hormonal changes and dietary challenges during perimenopause, supplements like Miror Bliss provide a practical and effective way to support overall health and alleviate symptoms.
The launch of Miror Bliss addresses a growing need for specialized wellness solutions in India, where the post-menopausal population is projected to surge from 96 million in 2011 to 401 million by 2026. By introducing tailored care for this demographic, Miror reinforces its commitment to advancing women’s health and redefining how women approach perimenopause and menopause care.
With Miror Bliss, women can now face this life stage with confidence, vitality, and resilience.
Mizon, the renowned South Korean skincare and beauty brand, has officially launched in India, bringing its globally celebrated, innovative, and high-quality skincare products to local consumers. Known for its science-backed formulations, Mizon aims to revolutionize skincare routines with its effective and result-oriented solutions.
Founded in 2007, Mizon gained worldwide recognition with the launch of its iconic All-in-One Snail Repair Cream, a groundbreaking product that became a global favorite. Over the years, the brand has expanded to over 70 countries, addressing diverse skin concerns with advanced technology and rigorous scientific research. With its debut in India, Mizon continues its journey of offering premium skincare solutions to a wider audience.
Indian consumers can now experience some of Mizon’s most popular products. The Snail Intensive Gold Eye Gel Patch is infused with Snail Mucin, 24K Gold, and Peptides, designed to hydrate, firm, and brighten the under-eye area while reducing puffiness and dark circles. Another standout product is the Snail Repair Intensive Ampoule, a high-concentration snail extract serum that hydrates, restores, and smooths the skin, leaving it radiant and refreshed. Mizon’s cult-favorite All-in-One Snail Repair Cream is a multitasking product that repairs, hydrates, and rejuvenates skin, minimizing scars and wrinkles while improving texture and tone. The Collagen Power Lifting Cream, featuring Marine Collagen and a Green Calming Complex, deeply moisturizes, enhances skin elasticity, and smoothens fine wrinkles, making it an ideal anti-aging solution.
Mizon’s philosophy extends beyond innovative products, emphasizing inclusivity, sustainability, and the use of natural, vegan-friendly ingredients. The brand’s formulations are suitable for all skin types and come in eco-conscious packaging. Additionally, all Mizon products are cruelty-free and dermatologically tested, ensuring safe and effective skincare solutions for everyone.
Kwang Namgung, CEO, PFD (Mizon’s parent company) said, “We are delighted and honored to bring Mizon to India in partnership with Katalysst, making our products accessible through leading online platforms. This milestone brings us closer to sharing our passion for quality and care with you. Thank you, dear customers in India, for embracing Mizon and welcoming us into your lives. We look forward to being a trusted part of your journey.”
Mizon’s entry into the Indian market signifies a major milestone in making high-performance skincare accessible to Indian consumers. By combining advanced science with natural ingredients, the brand empowers individuals to embrace their unique beauty and feel confident in their skin. With a growing focus on global beauty trends, Mizon’s innovative and inclusive approach positions it as a leading name in the premium skincare segment, offering transformative products that cater to India’s diverse skincare needs.
HYPHEN, an innovative skincare brand born from the partnership between PEP Brands and celebrity entrepreneur Kriti Sanon, has launched its Hydrating Essentials Range, designed to deliver intense hydration and strengthen the skin barrier. This revolutionary two-step regimen includes the Hydrating Ceramide Toner-Essence and the Ceramide Rich Pillow Cream, offering a transformative skincare experience for all.
Crafted to meet the evolving needs of consumers, HYPHEN’s new range addresses demands for hydrated, plump, and glass-like skin—especially vital during winter. The Hydrating Essentials Range is infused with powerful natural and science-backed ingredients, such as Ceramides, NMF Complex, Panthenol, and Shea Butter, ensuring optimal moisture retention, skin repair, and relief from dryness and irritation.
The Hydrating Ceramide Toner-Essence, with its lightweight, milky texture, is a “skin drink” enriched with 7 percent Ceramides and a 5 percent White Nectar blend featuring Rice Water, Snow Mushroom, and Oatmeal Extracts. It promises 72 hours of hydration while soothing and nourishing the skin. Complementing it, the Ceramide Rich Pillow Cream acts as a calming, barrier-repairing moisturizer. Packed with 7 percent Ceramides and 10 percent Heartleaf Extract, the cream provides deep hydration and soothes dryness, leaving the skin soft and glowing.
“Over the years, I’ve been overwhelmed by the number of messages from our amazing community asking for products that deeply hydrate and strengthen the skin barrier to achieve that luminous skin glow. Listening to their needs and combining them with months of dedicated research, we’ve created a range that I’m incredibly proud of- Hydrating Ceramide Toner-Essence and Ceramide Rich Pillow Cream. These two gems are packed with powerful actives and soothing ingredients designed to transform your skin’s health. Personally, they’ve become my go-to skincare staples. I have been using the Toner for months now and have finished 3-5 sample bottles already. They leave my skin feeling intensely hydrated, nourished, and beautifully plump with a glow I’ve always dreamed of. I’m so excited to finally share this with all of you and I can’t wait for you to experience the magic of this transformative skincare journey,” shared Kriti Sanon.
HYPHEN’s inclusive and gender-neutral philosophy continues to redefine skincare. The Hydrating Essentials Range joins the brand’s widely acclaimed offerings, such as the Power Peptide Cocktail Serum and Golden Hour Glow Moisturizer. Available on HYPHEN’s website and platforms like Nykaa, Amazon, and Flipkart, this new line reinforces HYPHEN’s commitment to accessible and transformative skincare.
Kohler, a global leader in luxury bathroom and kitchen solutions, has unveiled its trailblazing WaterMind technology in India. This innovative solution is set to transform showering by tackling fluctuating water pressure and combating hard water deposits, ensuring a consistent and refreshing experience.
WaterMind technology introduces advanced Pressure Sensing Technology that dynamically adapts to variable water conditions. With self-cleaning and durable nozzles, the system guarantees consistent and powerful water flow even in low-pressure scenarios. Its soft-touch silicone-coated spray face resists water stains, offering users effortless maintenance and extended durability.
Ranjeet Oak, Managing Director, Kohler South Asia said, “At Kohler, innovation is at the heart of everything we do. With WaterMind, we are proud to introduce a technology that not only delivers an unparalleled showering experience but also addresses real-world challenges like water pressure fluctuations and hard water deposits. This highly advanced technology is seamlessly integrated into an intuitive and elegantly functional product, underscoring our dedication to blending design and technology while setting new standards in luxury and convenience.”
Currently featured in Kohler’s Statement Handshower, WaterMind ensures no drips, consistent water flow, and a premium showering experience, even under challenging water conditions. Users can choose between various flow rates—2.5 GPM, 1.5 GPM, and 1.32 GPM—to suit their preferences. With 60 dynamically arranged nozzles providing a broad 180mm spray coverage, the hand shower offers an immersive experience. Additionally, its innovative self-cleaning mechanism actively prevents hard water deposits, maintaining peak performance.
WaterMind exemplifies Kohler’s vision of integrating smart technology into modern bathrooms. The company plans to expand this cutting-edge innovation across its product portfolio, further strengthening its position as a leader in high-tech bathroom solutions.
CALECIM, a global leader in regenerative science, has officially entered the Indian market, marking a significant milestone in the country’s hair restoration industry. The brand is backed by CellResearch Corporation, a biotechnology pioneer that made groundbreaking discoveries in stem cell research over 20 years ago. Known for identifying stem cells in the umbilical cord lining, the company has since leveraged its patented stem cell technology—originally developed for chronic wound healing—to create cutting-edge solutions for hair regrowth and scalp health.
“Hair loss and hair thinning are extremely common problems that many of my clients face. I’ve tried many things and fell short until I discovered the CALECIM Advanced Hair System,” said Alfredo Lewis, Celebrity stylist and leading salon educator.
At the core of CALECIM’s offerings is its flagship Advanced Hair System, a six-week transformative program that optimizes hair follicle function for visible results. Powered by the patented PTT-6 technology, the solution stimulates hair regrowth, increases hair density, and reduces hair shedding by addressing inflammation—a critical factor in hair loss. The kit also features a specialized scalp activator designed to prepare the skin for enhanced absorption, ensuring maximum effectiveness of the treatment.
“The CALECIM system stands out for its tailored approach to dormant follicles. It targets specific areas of interrupted growth with remarkable precision,” stated Dr. Tapan Patel, UK’s Leading Aesthetic Practitioner.
The Advanced Hair System offers a structured regimen for optimal results. During the treatment phase, users apply the solution twice weekly with a derma stamper, using half an ampoule per session. This transitions to a maintenance phase, where the application reduces to once a week, extending the program for about three months. By alternating between these phases, users can achieve fuller, stronger, and healthier hair with consistent and visible improvements.
Aankith Aroraa, CEO, Streamline Beauty India Pvt Ltd explained, “We are proud to launch a brand like Calecim in India after several months of beta testing and seeing tangible results. We have witnessed how the brand has performed wonders internationally, and I am extremely confident that the launch of CALECIM in India marks a milestone for the hair industry.”
CALECIM’s debut introduces a revolutionary step forward for India’s hair regrowth industry, bringing cutting-edge stem cell technology to the forefront. With its science-backed approach and innovative solutions, CALECIM aims to redefine the way hair restoration and scalp health are addressed, offering Indian consumers a transformative path to healthier, fuller hair.
PVR INOX Limited, India’s largest and most premium cinema exhibitor, has announced the appointment of Saurabh Bhambri as Senior Vice President – Media Business. Bhambri will lead the company’s media monetization initiatives, focusing on driving revenue growth, digital transformation, and business automation. His appointment aligns with PVR INOX’s strategic vision of redefining cinema-based media solutions.
In his new role, Bhambri will spearhead innovative media monetization strategies, emphasizing programmatic advertising and data-driven audience targeting to enhance advertising efficiency. He will also develop engaging advertising formats, leveraging PVR INOX’s extensive cinema network as a premium media platform. By integrating digital technologies and fostering strategic partnerships, Bhambri aims to elevate PVR INOX’s media business to new heights.
Expressing his excitement, Shalu Sabharwal- Chief Sales Officer- PVR INOX. Ltd, said, “We are delighted to welcome Saurabh as our new Senior Vice President – Media Business at PVR INOX. Saurabh’s extensive experience in digital advertising and media monetization, combined with his innovative approach, will play a vital role in shaping the future of our media business. We are confident that his leadership will further strengthen our growth trajectory and help us unlock new opportunities. We look forward to Saurabh’s contributions as we continue to redefine the entertainment and media landscape.”
With 17 years of experience in digital advertising, including leadership roles at Paytm Ads and Times Internet Limited, Bhambri is known for his innovative mindset and result-oriented strategies. On his appointment, he stated, “The convergence of cinema and digital media presents unique opportunities, and I look forward to driving innovative strategies that will unlock value for the company and its stakeholders.”
Bhambri’s leadership reinforces PVR INOX’s commitment to innovation and excellence in the media business segment.
Funskool India, a leading name in toy manufacturing, has launched over 25 new toys and games in time for the festive season, catering to children of all age groups, starting from 8 months upwards. The new collection brings together a mix of engaging toys from popular in-house brands such as Giggles, Handycrafts, Play & Learn Puzzles, and FunDough, alongside products from globally renowned brands like IMC Toys and Spin Master.
Funskool’s Giggles line introduces educational toys like the Magnetic Slate, Learn N Write Slate, and Learn N Write Deluxe to help children with reading, writing, and math. The new deluxe edition of the ‘My First Easel’ and interactive toys like Link Along Caterpillar and Jumbo Push and Twirl are designed to inspire creativity and early learning for toddlers.
The brand has also launched fun new games such as Hedbanz, Wobbly Warm, Who’s It, and Icky Picky, ensuring endless entertainment for children. Creative FunDough sets like Jungle Friends, Pond Friends, and Farm Friends provide a world of moulding and imaginative play. Funskool has also partnered with Green Gold Animation Pvt Ltd to bring beloved characters like Chhota Bheem and Kirmada to life through exciting action figures.
For puzzle lovers, Funskool introduces four variants of Matching Puzzles—Healthy Food, Colours, Professions, and Sports—offering hours of fun and learning. The Handy Crafts collection includes kits like Canvas Art Glitter, Glass Painting Nature, and Unicorn Soap Making, perfect for craft enthusiasts of all ages.
R. Jeswant, CEO of Funskool India, said, “Our mission is to inspire, engage, and bring joy to every child and every child at heart. As pioneers in toy safety and quality, we aim to be part of every child’s journey of entertainment coupled with holistic development of young minds. Each new launch during the holiday season is designed to bring families together and create lasting memories.”
In today’s fast-paced world, staying connected and productive on the go has become essential. U&i, India’s leading gadget accessory and consumer electronics brand, introduces four mobile accessories designed to enhance your journey, whether for work or leisure. The U&i Younger Series Neckband, Clarity Series TWS Earbuds, Galaxy Series BT Speaker, and Turbocharge Series Car Charger are the perfect companions for staying connected and entertained while on the move.
The U&i Younger Series Neckband offers 50 hours of playback and 1200 hours of standby time, ensuring non-stop calls, music, and productivity. With ergonomic magnetic earbuds, noise cancellation, and Bluetooth v5.3 for stable connectivity, this neckband is priced at Rs 3,199 and is available in Blue, White, and Black.
For those who prefer a completely wireless experience, the U&i Clarity Series TWS Earbuds are a great option. With Bluetooth v5.3 for fast pairing and up to 60 hours of playback, these earbuds offer exceptional sound quality and comfort. They are priced at Rs 2,499 and come in White.
For portable entertainment, the U&i Galaxy Series BT Speaker delivers powerful 10W sound and features a 1500mAh rechargeable battery for 6 hours of continuous playback. It also includes an MP3 player, FM radio, and USB/micro-SD card support. Priced at INR 1,299, the speaker is available in Black, Red, and Blue.
The U&i Turbocharge Series Car Charger ensures that you never run out of power while on the road. Offering 15W fast charging through two USB-A ports, it is priced at Rs 1,299.
These accessories are now available at all U&i outlets and accessory stores across India.
ITC Store, the e-commerce platform of ITC Limited, has announced a strategic partnership with SwopStore, India’s leading customer acquisition platform. This collaboration aims to enhance online shopping experiences while boosting sales and customer retention for both brands.
SwopStore, which supports over 200 brands including Bombay Shaving Company, Mokobara, and Snitch, is known for helping brands achieve up to a 25 percent increase in sales and a 23.5 percent improvement in customer retention. Recently, SwopStore also partnered with Swiggy, providing users with exclusive discounts on food delivery services. The collaboration with ITC Store will further strengthen SwopStore’s mission to transform brand discovery and consumer engagement within India’s e-commerce sector.
Ayush Gupta, Co-Founder and CEO of SwopStore, shared his thoughts on the partnership: “Partnering with ITC Store underscores our vision of creating impactful customer acquisition strategies that drive measurable results. This collaboration allows us to expand our reach and help more brands connect with their target audiences while ensuring consumers discover quality products effortlessly.”
Through this partnership, SwopStore will integrate its innovative customer acquisition model into ITC Store’s platform, offering shoppers access to a wider variety of brands and personalized shopping experiences.
SwopStore continues to broaden its focus across various industries, including food aggregators, airlines, and infrastructure, while also making inroads into offline markets through sub-brand initiatives. The collaboration with ITC Store marks a significant milestone in its journey to revolutionize online retail by making brand discovery easier and more rewarding for consumers.
Culture Circle, India’s premier platform for sneakers, streetwear, and luxury fashion, has raised $2 million in a seed funding round led by Info Edge Ventures, with participation from angel investors. This funding will fuel the company’s rapid growth as the go-to marketplace for authentic, limited-edition products at the lowest guaranteed prices in India.
Founded by Devansh Jain Nawal (IIM Ahmedabad, ex-Goldman Sachs) and Ackshay Jain (Ex-Google), Culture Circle has quickly gained traction among India’s Gen Z luxury fashion enthusiasts. The platform boasts over 1 million monthly users and a network of more than 4,000 KYC-verified sellers. Culture Circle’s app has surged in popularity, ranking among the top 50 shopping apps on the App Store, competing with global brands like Nike. Through its SourceX platform, users can compare prices and access exclusive deals on brands like Nike, Adidas, Yeezy, Supreme, and Dior, all rigorously authenticated.
“Culture Circle was built with a mission to make luxury streetwear and authentic sneakers in India accessible, authentic, and affordable. This funding allows us to enhance our technology and deliver a better experience to our community of sneakerheads and luxury fashion lovers,” said Devansh Jain Nawal, Founder & CEO.
Kitty Agarwal, Partner at Info Edge Ventures, praised the founders, “Devansh and Ackshay’s deep understanding of the market and their passion for sneakers has earned them the trust of their followers and created a loyal customer base. We believe Culture Circle is on its way to becoming a leading global marketplace.”
The company’s flagship store in Ambience Mall, New Delhi, has been a hit, and a new store will open in Hyderabad in January. With this funding, Culture Circle plans to expand its inventory, strengthen its technology, and continue building India’s most trusted luxury fashion community.
KorinMi, India’s first-ever professional Korean beauty clinic, is officially launching in Delhi NCR, bringing the highly sought-after ‘flawless glass skin’ aesthetic to the Indian skincare market. Specializing in cutting-edge, personalized treatments for Indian skin, KorinMi is set to transform the beauty industry by combining the best of Korean skincare expertise with innovative technology.
Given the challenges posed by India’s climate and pollution in achieving smooth, radiant skin, KorinMi focuses on treatments that promote the coveted glass skin glow. The clinic is equipped with 3D skin analysis technology, a first in India, which enables certified experts to evaluate skin conditions at both the epidermis and dermis levels. This allows for highly customized treatment plans, ensuring clients receive effective, culturally relevant care.
With a holistic approach to skincare, KorinMi prioritizes both skin health and aesthetic outcomes. Their personalized regimens empower clients with knowledge of effective skincare practices, fostering long-term results and confidence. Every treatment is carefully designed to address the unique needs of each client, underscoring the brand’s commitment to individualized skincare.
KorinMi is thrilled to introduce exclusive services, including 3D Skin Analysis, Xylift (a proprietary lifting technology), and Luminex—a painless laser treatment that promotes collagen production and targets various skin concerns. These cutting-edge technologies offer non-invasive solutions, constantly refined based on client feedback to ensure they meet evolving skincare needs.
“We provide clients with high-quality 1:1 personalized skincare treatments that enhance their natural beauty and help them achieve flawless glass skin. Having observed the growing demand for effective and personalized skincare solutions in India, we felt inspired to bring the best of Korean beauty expertise to this vibrant market. We saw a significant gap in professional Korean skincare services that cater specifically to Indian skin types, and that’s why we launched KorinMi. We are truly excited to offer transformative skincare journeys that not only improve skin health but also elevate confidence, helping our clients embrace their unique beauty,” commented Reshbha Munjal & Jenovia Daun Jung, Co-Founders of KorinMi.
Joining the team is Dr. Deepali Bhardwaj, a renowned celebrity dermatologist with over 15 years of experience, who will serve as KorinMi’s partner dermatologist. Her expertise further strengthens the clinic’s mission to deliver world-class, tailored treatments for Indian skin.
KorinMi offers a range of skin and hair treatments focused on deep hydration and personalized routines to achieve the glass skin effect. All treatments are conducted by licensed professionals under strict hygiene protocols, ensuring the highest standards of care.
KorinMi invites beauty enthusiasts across India to experience a new era in skincare, where Korean beauty innovations meet advanced technology to deliver tailored solutions for Indian skin.
Brand Concepts Limited, one of the leading names in premium lifestyle luggage and travel gear, has announced its entry into the quick commerce space by listing its flagship licensed brands—Tommy Hilfiger Travel Gear, United Colors of Benetton, and Aeropostale—on Zepto, one of India’s top quick commerce platforms. This collaboration brings premium products, including luggage, backpacks, and accessories, closer to consumers, providing fast delivery directly to their doorsteps.
The partnership taps into the growing demand for convenience, utilizing Zepto’s rapid delivery capabilities to enhance accessibility while preserving the premium positioning of these iconic brands. By catering to young professionals and fashion-conscious consumers who seek instant gratification, the collaboration aims to meet evolving consumer preferences. For Brand Concepts Limited, this marks its inaugural venture into the quick commerce sector, opening new doors for market expansion.
Abhinav Kumar, Whole-time Director, Brand Concepts Limited. stated, “Our partnership with Zepto aligns with our vision to make premium lifestyle products more accessible. By entering quick commerce, we’re addressing the growing demand for premium luggage and travel gear. With a projected 3x growth in orders within the next quarter, we’re confident that this collaboration will significantly boost our presence, allowing us to reach a wider audience and drive sustained growth.”
Currently, the listing includes a variety of Tommy Hilfiger products, ranging from luggage to wallets and handbags. Soon, other brands such as United Colors of Benetton and Aeropostale will also be available across all cities serviced by Zepto. This collaboration marks a pivotal moment in Brand Concepts Limited’s strategy to reach new demographics and expand its footprint in the quick commerce sector. It highlights the brand’s innovative approach to staying ahead of market trends and reinforces its belief in the quick commerce channel as a key avenue for long-term growth.
By embracing this space, Brand Concepts Limited is poised to solidify its position as a forward-thinking brand that continues to prioritize accessibility, convenience, and customer satisfaction.
Fizzy Goblet, one of the renowned names for its unique hand-painted footwear, is marking a significant milestone with the launch of its first-ever sneaker collection. This new collection represents a creative evolution for the brand, blending its artistic roots with modern functionality to offer sneakers that are both stylish and versatile.
Known for its distinctive designs, Fizzy Goblet has carved a niche in the footwear industry, and this sneaker line bridges the gap between comfort and artistic expression. The collection features a carefully curated selection of materials such as suede, raffia, and a custom sole, each element contributing to the collection’s bold and innovative aesthetic. One standout detail is a playful twist on the brand’s logo, which is split across the left (‘F’) and right (‘G’) sneakers, adding a fun and unique element to the design. The collection embodies Fizzy Goblet’s commitment to blending comfort with style, making it a perfect addition to any wardrobe.
Laksheeta Govil, Founder, Fizzy Goblet shared, “Sneakers have always been close to my heart, as they were where this journey began. This collection is a celebration of versatility and creativity—crafted entirely by hand and designed to be effortlessly stylish and comfortable. We’ve loved creating it, and we can’t wait for everyone to experience it.”
Each pair of sneakers is handmade by skilled Indian artisans, reinforcing Fizzy Goblet’s commitment to quality, craftsmanship, and sustainability. The sneakers combine timeless artistry with contemporary appeal, reflecting the brand’s ongoing dedication to pushing the boundaries of footwear design. Available in sizes EU 35 to 41, the sneakers are versatile enough to complement a wide range of outfits, making them ideal for various occasions.
The new collection is available for purchase both online and in Fizzy Goblet stores, with prices starting at Rs. 4,590.
Actor and content creator Bhuvan Bam has officially joined the sexual wellness brand Peppy as a co-founder and investor. This marks a significant step in Bam’s personal mission to challenge societal taboos surrounding sexual wellness and intimacy in India.
“For me, Peppy represents an opportunity to drive a much-needed change in how sexual pleasure is perceived in India. By collaborating with Peppy, I aim to help people overcome these societal norms and empower individuals to embrace their journey toward intimacy with confidence and ease,” shared Bhuvan Bam.
Founded in 2023 by entrepreneurs Devansh Agarwal and Shyamal Gupta, Peppy has already gained momentum in the rapidly growing sexual wellness industry. Initially bootstrapped, the brand raised $500,000 during its pre-seed funding round in May 2024, with contributions from angel investors including Bam, Rohit Raj (founder and CEO of BBKV Productions), and Dr. Ruchi Gupta. The company is now valued at Rs 50 crore.
With ambitious plans for growth, Peppy is currently raising a seed funding round of $1–2 million to expand its product offerings, broaden its sales channels, and increase market reach.
“Our goal is to make sexual wellness products as common (and guilt-free) as buying your favorite skincare or snacks. From top-notch quality to body-safe, user-friendly designs, we are here to ensure everyone—across all ages, genders, budgets, and backgrounds—has access to what they need to feel good,” said Devansh Agarwal and Shyamal Gupta, C-Founders, Peppy.
Peppy’s product range is available on its direct-to-consumer (D2C) website as well as on popular e-commerce platforms such as Amazon, Flipkart, Meesho, Tata 1mg, and Hyugalife, allowing it to reach a wider audience across India.
With Bhuvan Bam on board, Peppy aims to create a lasting impact in the industry by encouraging individuals to make informed and confident choices about their sexual wellness. This collaboration signals a cultural shift towards openness and acceptance, positioning Peppy as a leader in the movement to make sexual wellness products a mainstream part of everyday life in India.
KAI India, one of the leading names in personal grooming products and a subsidiary of Japan’s esteemed KAI brand with over 116 years of expertise, has launched the CAN Face Razor for Women, a groundbreaking tool designed to provide painless and effortless facial grooming. The razor promises smoother, brighter, and radiant skin, setting new standards in personal grooming.
The CAN Face Razor features a double-coated stainless steel blade enhanced with PTFE Technology, ensuring minimal effort during use while maintaining durability and sharpness. The advanced blade coating prevents rust and extends the razor’s lifespan, while protective skin guards minimize irritation, offering a safe and precise shaving experience. The anti-slip handle guarantees a secure grip, and the protective blade cover makes it travel-friendly, safeguarding the blade from dust and damage.
Hitesh Singla, Head of Marketing, KAI India said, “The CAN Face razors are safe, suitable for all skin types, and even remove the tiniest of hair with precision. After using the CAN Face Razor, the skin will be smoother, making it the perfect canvas for better application of skincare products and makeup. Shaving facial areas will become a lot easier in just a few minutes.”
Priced at Rs. 279/-, the KAI India CAN Face Razor is available on the company’s official website and leading e-commerce platforms.
Founded in Seki, Japan, in 1908, KAI has garnered global acclaim for its high-quality grooming tools, blending functional aesthetics with traditional craftsmanship. KAI India brings this legacy to Indian households through its manufacturing facility in Neemrana, Rajasthan, which spans over 30,000 sq. meters. The company integrates an 800-year-old Japanese blade-forging tradition with cutting-edge technology to deliver kitchenware and beauty care products, enriching the everyday lives of Indian consumers.
KAI India’s commitment to innovation and quality continues to position it as a trusted household name, offering solutions that combine precision, ease, and superior technology. With the launch of the CAN Face Razor, KAI India reaffirms its dedication to elevating grooming experiences for Indian women.
Accel and RTP Global have announced their investment in an $8 million seed funding round for FirstClub Technology Pvt. Ltd., the latest venture by Ayyappan R, former Senior Vice President at Flipkart, Chief Business Officer at Myntra, and CEO of Cleartrip. The funding round also saw contributions from Blume Founders Fund, Quiet Capital, 2am VC, and prominent angel investors such as Binny Bansal (Flipkart), Kunal Shah (CRED), Mukesh Bansal (Myntra, Cult), Lalit Keshre (Groww), Ankit Nagori (Eatfit), and Shrenik Ghodawat (Sanjay Ghodawat Group).
FirstClub is set to redefine India’s omnichannel retail landscape by offering a curated selection of premium-quality packaged foods, fresh produce, bakery items, dairy products, nutrition, and supplements. Designed for consumers who prioritize quality and well-being, the platform aims to bridge the gap in access to superior fruits, vegetables, and other products, combining affordability with excellence.
“India is often seen as a mass-market economy, but the time has come to unlock demand by providing access to high-quality, premium products at the right price. Our goal is to create a trusted platform that brings together the best of Indian regional specialties, international gourmet products, and innovative D2C brands. India deserves better and we’re here to empower Indian consumers, ensuring they never have to settle for less, but instead can enjoy the very best. With the backing of Accel, RTP Global, and other investors, we are excited to bring this concept to life and create a platform that celebrates the best of India and the world,” shared Ayyappan R, Founder of FirstClub.
The company’s strategy emphasizes quick commerce complemented by offline experience stores, offering consumers a first-hand look at the superior quality of its merchandise. By mid-2025, the full platform is expected to launch, leveraging advanced technology infrastructure and onboarding top-tier talent to expand product offerings.
India’s evolving consumption patterns present significant opportunities, with rising incomes and urbanization shifting preferences toward premium products and convenience. The demographic of 25-45-year-olds is driving consumption growth, while the number of affluent households in India is projected to reach 80 million by 2030.
Barath Shankar Subramanian, Partner at Accel said, “FirstClub is reimagining the retail experience for India’s consumers by addressing their growing demand for premium products and services. By focusing on unparalleled quality, convenience and trust, Ayyappan and his team are redefining what modern retail can deliver. With Ayyappan’s leadership and deep operational expertise, we’re excited to partner with FirstClub as they shape the next phase of retail for a rapidly evolving market.”
Nishit Garg, Partner at RTP Global shared, “At RTP Global, we have always believed in backing exceptional entrepreneurs who bring not just vision, but also the resilience and deep market understanding that comes from hands-on operational experience. Ayyappan is a prime example of this, leveraging his extensive background as an operator to craft a business that directly addresses evolving consumer needs. With FirstClub, he is pioneering a new approach to retail and we are excited to partner with him on this journey.”
FirstClub is positioned to capitalize on India’s growing appetite for premium retail, aiming to become a quick commerce-first omnichannel retailer that builds trust, transparency, and a distinct consumer experience.
Homegrown lifestyle and home décor brand, Chumbak, has launched its new-generation store at DLF Mall of India, Noida, introducing a bold design philosophy that champions authenticity. This innovative store features a first-of-its-kind, cave-like in-store experience, symbolizing a passage to a vibrant and joyful creative world for its customers.
Chumbak’s new store concept highlights its commitment to revolutionizing retail architecture with a design that reflects its bold and uniquely Indian aesthetic. The brand seamlessly blends India’s rich heritage with contemporary influences, presenting a range of products including souvenirs, accessories, homeware, and furniture that resonate with the younger generation’s embrace of their ‘Desiness.’
Shubhra Chadda, Co-founder & Director of Design, Chumbak said, “At Chumbak, we believe in curating experiences as bold and vibrant as the people who love our brand. Our new Noida store is designed to resonate with the spirit of Gen Z, upholding their ‘Desiness’ with a modern appeal while standing true to our roots”. Moving from the age-old store theme; the all-new cave-inspired in-store ambiance reflects a colorful passage for customers to express themselves in their element. Chumbak has also tied up with quick-commerce delivery partners like Blinkit & Zepto for a 15-minute delivery to cater to its new-gen customers.”
The store introduces traditional materials such as copper, steel, and brass in modern avatars, featuring the brand’s signature prints and bold affirmations. The vibrant cave-inspired ambience offers customers an immersive environment to explore and express themselves.
To further cater to its tech-savvy, fast-paced audience, Chumbak has partnered with quick-commerce platforms Blinkit and Zepto for 15-minute deliveries. This move underscores the brand’s adaptability to meet the needs of its new-gen customers.
The Noida store launch marks another milestone in Chumbak’s journey, solidifying its relevance among the youth while maintaining its legacy rooted in Indian culture. With its bold approach to retail design and product offerings, Chumbak continues to inspire creativity and celebrate modern desi identity.
Power Gummies, a leading brand in India’s nutraceutical retail sector, has raised Rs 10 crore in a bridge funding round led by the Jaipuria Family Office and Quadrant, with participation from existing investors including 100unicorn, DSGCP, Wipro Consumer, Venture Catalysts, Agility, Sharrp Ventures, Dhianu Das, and NB Ventures. The funds will support the company’s transition to a completely sugar-free product line while expanding its range of no-added-sugar offerings and upgrading its current product formulations.
The company is diversifying its wellness product portfolio under its parent brand, Aesthetic Nutrition. This strategic move aims to provide a more comprehensive range of health and beauty solutions. The newly curated lineup includes 20 products such as a Hair Growth Styling Serum, All-in-One Face Serum, Korean Collagen Peptide beauty drinks, Daily Fiber Sachets for digestive health, and specialized protein supplements and vitality products for men and women. These products will be available on the company’s official website, AestheticNutrition.com, ensuring direct access for consumers.
As part of its international expansion strategy, Power Gummies plans to enter Dubai and the UK markets under the brand names “Aesthetic Nutrition” and “Power Chew.” Additionally, the company has elevated CSO Kapil Mittal and COO Ankita Chaudhary to co-founders, strengthening its leadership team.
Apoorv Ranjan Sharma, Co-Founder and MD of Venture Catalysts said, “Power Gummies’ innovative approach to wellness has consistently impressed us, and we are excited to fuel their next phase of growth. Their transition to sugar-free formulations and expansion into holistic wellness products under Aesthetic Nutrition reflects a keen understanding of evolving consumer needs. With their strategic global expansion plans and a diverse product portfolio addressing crucial everyday wellness requirements, we are confident in their potential to disrupt the nutraceutical market.”
Divij Bajaj, Founder of Power Gummies said, “We are thankful to all the investors for believing in us and supporting us with this raise despite the tough funding market. With this raise, we plan to enter the holistic wellness market in various form factors such as pills, powders, and other creative products, along with widening our gummies market by launching no-added-sugar gummies. We plan to use this raise judiciously and conservatively to make sure, despite all new launches, we achieve profitability by March 2025.”
Ruchirans Jaipuria, MD of Jaipuria Beverages and Food Industries Pvt Ltd shared, “I have always believed in the brand and the team. Renewed focus and approach of providing essential nutrition in the form of tasty, sugar-free gummies is the way forward. I believe Power Gummies will disrupt the nutraceuticals market with their innovation, and I really look forward to being part of this journey with them.”
With its funding secured, Power Gummies is set to expand its retail presence, both in India and internationally, while continuing to innovate within the wellness and nutraceutical sectors.
Worthy Cart, an expert-driven, AI-powered e-commerce platform, has officially launched operations, bringing a curated selection of 800+ expert-validated, quality-checked beauty and wellness products across 214+ brands. Focused on a consumer-first philosophy, the platform ensures every product undergoes a rigorous 4-step validation process. This process includes decoding ingredients, physical examination, legal compliance checks, and thorough quality assessments, resulting in only 7 percent of 12,000+ reviewed products being listed under its exclusive certification, Worthy for You.
The platform aims to redefine consumer trust and transparency in the rapidly expanding beauty and wellness sectors. Worthy Cart’s first-year revenue target is Rs. 20 crores, with plans to expand into the physical retail space by year-end. The proposed stores, ranging from 400 to 1,000 square feet, will double as customer experience centers, with a goal of opening 100 stores in Tier II cities within three years. To fuel its growth, the company is targeting a Pre-Series A funding round of USD 10 million, engaging with VC funds and strategic investors.
“In today’s rapidly exploding beauty and wellness landscape, the challenge isn’t product availability anymore —it’s identifying products that truly have efficacious ingredients and meet quality standards. At Worthy Cart, we strive to deliver a hyper-personalized shopping experience that places Quality ahead of Quantity. More than just a marketplace, Worthy Cart represents a movement towards informed, conscious self-care investments. This is the Foundational Pledge on which Worthy Cart was founded,” said Sonya Sahni, Co-Founder, Worthy Cart.
The launch event, attended by notable personalities including Revant Himatsingka (Food Pharmer), Dr. Ishi Khosla (Nutritionist), Rajiv Makhni (Tech Guru), and Sanjeev Kakkar (Ex Regional Head, HUL), celebrated the platform’s vision and innovation. Industry leaders and influencers, such as Malika Sadani (Founder, The Moms Co.), Manisha Khungar (Triathlete swim coach), and Nriti Shah (Beauty and Fashion Trendsetter), praised the platform’s dedication to quality and consumer trust. Over 30 brands whose products have met Worthy Cart’s stringent standards were felicitated as Worthy Makers.
“This certification is not just a label, but a pledge and promise that the product has been thoroughly assessed and is the best product of today. In addition to quality assurance, our investment prospects are particularly strong because of our unique positioning in the market with Expert Intelligence and WorthyAI coming together. We call upon all brands and customers to participate in this journey and make Worthy Cart even better with their inputs,” added Varun Suri, Co-Founder, Worthy Cart.
A standout feature of the platform is WorthyAI, an advanced conversational shopping assistant currently in its beta phase. This AI-driven tool combines expert curation with #VectorLake multi-agent technology, providing personalized, need-specific recommendations for health and beauty products. Worthy Cart’s offerings also include tailored services for lab tests, pregnancy care, weight management, and loyalty rewards, enhancing the overall shopping experience.
By championing transparency, accountability, and high standards, Worthy Cart is set to lead India’s transition toward safer, higher-quality beauty and wellness options. Through its #ChooseWise movement, the platform is raising awareness about weak or poor-quality products in self-care, encouraging consumers to prioritize safety and efficacy. With Worthy Cart, India takes a significant step forward in conscious and informed self-care.
MHYTH, a premium lingerie lifestyle brand founded by techie-turned-entrepreneur Mitali Rai, has announced the successful closure of its Angel Round of funding, reaching a valuation of over a million USD within just a month of launching. Born in India, MHYTH aspires to set global benchmarks in the premium fashion lifestyle space, competing with some of the world’s most renowned brands.
Celebrating boldness and individuality, MHYTH challenges conventions with innovative designs that empower individuals to express confidence and authenticity. The brand envisions becoming a global name in the premium fashion lifestyle segment.
Mitali Rai, Founder and CEO, MHYTH stated, “Our mission is to create a brand that celebrates the individuality and femininity of women, empowering them to embrace their true selves. While exploring international production capabilities to meet current demands, our long-term vision is to showcase Indian craftsmanship on a global stage by establishing a world-class, end-to-end manufacturing unit in India that competes with the best internationally.”
Vivek Mittal, COO and Founding Member, MHYTH shared, “At MHYTH, we are dedicated to crafting premium designs and achieving the perfect fit with uncompromising quality. We recognize that a one-size-fits-all approach doesn’t work. This funding will strengthen our research and development efforts, allowing us to innovate and tailor our offerings to meet the diverse needs of women both in India and globally, ensuring our products resonate across geographies.”
The Angel Round was led by Sandeep Daga, Founder & MD of Nine Rivers Capital, and Snehal Shah, a seasoned private equity investor.
“We believe in Mitali’s vision to redefine the lingerie segment with a brand that prioritizes premium quality, inclusivity, and craftsmanship. MHYTH has the potential to emerge as a formidable player in this high-growth segment,” remarked Sandeep Daga.
With a clear vision and a focus on blending Indian craftsmanship with high-end designs, MHYTH aims to redefine the narrative of Indian-origin brands on the global stage. This funding milestone underscores its commitment to addressing the evolving needs of customers while setting new standards in the premium lingerie lifestyle market.
ClayCo, the premium skincare brand known for its culturally inspired beauty rituals, has unveiled the latest addition to its ‘Rituals of Japan’ skincare range: The Mushroom Complex Hyperpigmentation Serum with 10 percent Tranexamic Acid. Designed to address hyperpigmentation concerns, this advanced serum combines a potent blend of 10 percent Tranexamic Acid, 10 percent Niacinamide, and a unique Mushroom Complex to effectively target dark spots, including stubborn ones caused by sun damage and melasma. The formula works to even out skin tone and reveal a smoother, balanced complexion.
Niharika Jhunjhunwala, Founder and CEO, ClayCo stated, “Pigmentation is a major skincare concern for Indian consumers. Due to the often-changing weather conditions specific to different regions, there has been a growing need for an advanced serum. While we already offer pigmentation solutions in a few of our products, this serum specifically aims to address hyperpigmentation concerns for women and men across all age groups and regions.”
The Mushroom Complex Hyperpigmentation Serum is priced at Rs. 999 for 30 ml and is available on ClayCo’s website and leading e-commerce platforms, including Amazon, Nykaa, Myntra, Tira, Zepto, and Blinkit.
This launch further enriches ClayCo’s ‘Rituals of Japan’ skincare line, which features a comprehensive portfolio of products tailored to diverse skin concerns. The range includes cleansers, moisturizers, glow essences, serums, masks, polishers, and more, all inspired by traditional Japanese beauty rituals.
Launched in March 2023, ClayCo aims to bring the essence of global beauty traditions into modern skincare. Rooted in the philosophy of blending cultures, the brand emphasizes clinically tested, high-performance, and experiential ingredients. With products that cater to both women and men, ClayCo offers a holistic skincare experience that is available nationwide across its online store and major e-commerce platforms.
This new serum underscores ClayCo’s commitment to delivering innovative solutions that resonate with the skincare needs of Indian consumers, ensuring their journey to radiant and healthy skin is both effective and enriching.
Aminu, the renowned luxury skincare brand known for its high-performance, clean, and clinically proven formulas, is expanding its reach into Chennai with an exciting new partnership with Page 3 Salon. This collaboration marks an important step in Aminu’s mission to revolutionize beauty rituals across India, bringing its science-backed skincare treatments to one of the city’s most prestigious beauty destinations. Aminu, celebrated for its luxurious range of serums, cleansers, moisturizers, masks, and oils, is now offering personalized, transformative skincare experiences within the salon environment. After successful partnerships in Bangalore and Mumbai, this launch in Chennai is the beginning of an ambitious expansion plan for Aminu across premium salons in India.
Page 3 Salon, with its two decades of expertise in skincare and wellness, will offer an exceptional skincare experience featuring Aminu’s cutting-edge treatments. Each guest will undergo a Skin Now Assessment to assess their skin’s specific needs, followed by a customized 10- or 12-step skincare treatment. The treatments utilize Aminu’s high-performance, clean ingredients sourced from over 40 countries, designed to elevate the skincare routine and deliver visible results.
Among the luxurious signature treatments available are the Aminu Radiance Antioxidant Treatment, designed to give a glowing complexion, and the Aminu Multi-Peptide Better Aging Treatment, which combats signs of aging using advanced peptide technology.
Aman Mohunta, Founder of Aminu said, “Our partnership with Page 3 Salon is the ideal platform to share our vision of personalized, results-driven skincare with Chennai’s discerning beauty enthusiasts. This initiative transcends luxury; it’s about delivering an unforgettable, transformative skincare experience grounded in science and clean beauty. We are thrilled to bring Aminu’s innovative treatments to Chennai and broaden access to our transformative offerings.”
This launch further solidifies Aminu’s commitment to making its revolutionary skincare treatments accessible across India’s elite salons. The partnership with Page 3 Salon underscores Aminu’s dedication to offering holistic, sensorial skincare experiences that enhance beauty rituals while promoting sustainability. The treatments are now available across all Page 3 Salons in Chennai.
Snitch, one of the renowned names in the men’s fashion segment, continues to push the boundaries of style and affordability with the launch of its latest product category—bags. This premium collection offers a meticulously curated range of bags designed to blend functionality with impeccable style, catering to the needs of modern, fashion-forward men.
The introduction of this collection comes at a time when the bags and accessories market is projected to grow at a robust CAGR of 12.3 percent between 2024 and 2026, with Asia-Pacific driving much of this expansion. Snitch aims to capitalize on this opportunity by addressing the gap in men’s accessories, offering products that elevate everyday styling while enhancing practicality.
“We foresee bags and accessories emerging as one of the most promising segments in the e-commerce fashion space, yet remain largely untapped. We recognized a huge gap in the men’s bags and accessories segment and our aim is to streamline this market by introducing a range of versatile, high-quality, and functional bags that perfectly complement our apparel offerings,” said Siddharth Dungarwal, CEO and Founder of Snitch.
The newly launched collection features sling bags, backpacks, and duffle bags, tailored to suit various preferences and occasions. Each bag is thoughtfully designed with multiple compartments for seamless organization, adjustable straps for a customized fit, and durable zippers for secure storage, making them ideal for daily use as well as travel.
The collection is competitively priced, starting at Rs. 1,199 for sling bags and Rs. 2,899 for backpacks, ensuring affordability without compromising on quality. These products are available for purchase on the brand’s website, snitch.co.in, and through select retail outlets.
With plans to further expand its product lines and introduce additional accessories, Snitch is positioning itself as a key player in the growing men’s fashion market. The brand anticipates that this strategic move into the bags and accessories segment will significantly contribute to its overall sales, reinforcing its commitment to offering comprehensive fashion solutions for its customers.
Snitch, India’s one of the leading men’s fashion brands, proudly announces the grand opening of its 34th store in LB Nagar, Kothapet, Hyderabad. This new location marks Snitch’s third store in Hyderabad, solidifying the brand’s commitment to transforming the men’s fashion shopping experience across India.
Situated in the bustling LB Nagar area, the store caters to Hyderabad’s fashion-forward men, offering an extensive collection of bold, contemporary menswear that embodies effortless sophistication. Spanning a spacious area, the store features elevated basics, versatile everyday wear, and statement pieces. Each design reflects Snitch’s dedication to modern aesthetics and individuality, providing a blend of style and character.
Siddharth Dungarwal, Founder & CEO, Snitch said, “Opening this new store in LB Nagar is an important milestone in our journey to make modern menswear more accessible. Hyderabad’s thriving fashion scene and rich culture make it a perfect fit for us, and we’re excited to contribute to the city’s growing style evolution.”
Since its inception in 2020 as a direct-to-consumer (D2C) brand with its website snitch.co.in, Snitch has been at the forefront of men’s fast fashion. The brand draws inspiration from global trends to craft clothing that resonates with modern men. Known for its unconventional style ethos and trend-responsive designs, Snitch has carved a unique niche in the market, disrupting traditional norms with its innovative approach.
The LB Nagar store further underscores Snitch’s mission to redefine men’s fashion in India. With each new outlet, the brand continues to deliver top-quality products, unique designs, and a superior shopping experience that prioritizes customer satisfaction.
Fans can take a tour of Snitch’s 34th store in LB Nagar, Hyderabad, to explore the latest collection and experience the evolution of men’s fashion firsthand.
Maison Sia has launched its flagship store in New Delhi, a sophisticated space that offers a unique fusion of international craftsmanship and Indian design sensibilities. The new boutique features an exclusive collection of pieces by renowned designers such as Jean-François Lemaire and Glasremis, each carefully curated to tell a global design story that transcends traditional boundaries.
“India’s emerging luxury design market, with its hunger for authentic and extraordinary experiences, perfectly mirrors Maison Sia’s creative philosophy. Our flagship store is an example of our dedication to bringing the world’s most exceptional design sagas directly into the homes of sophisticated collectors,” shared Vratika Gupta, Founder, Maison Sia.
The New Delhi store introduces a new retail concept that combines international design partnerships, such as collaborations with EDRA, and local architectural visionaries like Seza Architects. This store also marks the debut of Maison Sia’s first-ever furniture vertical, Maison Sia x Edra, offering a carefully curated space that showcases the brand’s commitment to design excellence.
The launch comes in the wake of Maison Sia’s recognition with the Economic Times’ Excellence in Luxury Retail award, emphasizing its global design language and impeccable attention to detail. The brand’s decor collections are a reflection of precision and creativity, with designer wallpapers that add sophistication and lighting solutions that balance functionality with artistic design—using responsibly sourced materials.
Maison Sia’s Try & Buy approach offers a unique client experience, redefining traditional retail with its proprietary 3D visualization service. This feature allows clients to see their design dreams come to life, blending individual imagination with design expertise.
The flagship store’s launch in New Delhi drew a distinguished audience, including UHNIs, designers like Mayyur Girotra, multi-faceted artist Bahaar Dhawan, and Bollywood style icon Sussanne Khan, who added her signature aesthetic to the event. The store’s interiors, infused with global design influences and exceptional craftsmanship, set the stage for a new era in India’s luxury home décor market.
This New Delhi location marks an important milestone in Maison Sia’s expansion across the country. With more planned openings, the brand is poised to reshape India’s luxury home design space by bringing global design stories and extraordinary collections to the homes of design enthusiasts.
Clovia, established in 2015, is one of the leading Indian lingerie and apparel brands co-founded by Pankaj Vermani, Neha Kant, Suman Chowdhury, Soumya Kant, and Abhay Batra. With the support of Reliance Retail funding, the brand has successfully created a unique identity by focusing on its core theme of ‘joy.’ Among its product offerings, the bra remains a top seller, significantly contributing to the company’s revenue.
Targeting tier-2 and tier-3 cities, which account for 65 percent of its revenue, Clovia has reached over five million women and is ambitiously working towards expanding this number to 50 million within the next four years.
“You can’t sell to a woman based solely on form and function; you need to connect with her imagination and ambitions. We engage with our customers through the theme of ‘joy,’ even framing life’s challenges on our social media channels through a joyful lens,” shared Neha Kant, Founder and Director of Clovia.
In the fiscal year 2024, Clovia achieved a total revenue of Rs 450 crore. The company expanded its general trade model to 2,000 multi-brand outlets (MBOs), extended its presence to 600 large-format stores, and opened 13 new exclusive brand outlets (EBOs), bringing the total number of EBOs to 75.
With a workforce that comprises 66 percent women, Clovia has also strengthened its brand presence through celebrity endorsements by Shraddha Kapoor and Manushi Chillar. Last year, it broadened its product portfolio by introducing John Players Men’s innerwear and kids’ nightwear.
Clovia’s technological advantage lies in its in-house end-to-end technology stack and proprietary tools, such as the bra fit-test, which boasts a 70 percent conversion rate and a customer lifetime value (LTV) five times higher than direct buyers. Additionally, the brand maintains strict control over its supply chain, ensuring superior quality and operational efficiency from raw material sourcing to final production.
Professional networking platform Medial, catering to the startup ecosystem, has successfully raised $500,000 in a pre-Series A funding round. The round was led by Ortella Global Capital, co-founded by serial entrepreneur Rajvardhan Mohite and former IFC executive Sayan Ghosh.
Since its alpha launch, Medial has experienced rapid growth, building a community of 100,000 entrepreneurs, startup enthusiasts, tech professionals, and investors. The platform also boasts over 10,000 daily active users, highlighting its strong traction within the ecosystem.
Niket Raj Dwivedi, Founder and CEO, Medial, said, “Most professionals in the startup and tech communities face fragmented solutions across various platforms. Medial integrates learning, collaboration, and meaningful discussions into a single space, offering users a streamlined and productive experience.”
Medial aims to bridge gaps in professional networking by consolidating essential tools and fostering meaningful engagement, positioning itself as a go-to platform for the rapidly evolving startup landscape.
SuperYou, a brand co-founded by actor and entrepreneur Ranveer Singh, is strengthening its presence in India’s retail and nutrition space. Known for introducing India’s first protein wafer bars, SuperYou recently secured funding from Nithin and Nikhil Kamath, co-founders of Rainmatter, the Zerodha-backed venture firm focused on impactful consumer ventures. While the funding amount remains undisclosed, the investment aligns with SuperYou’s mission to make affordable, protein-rich food options accessible to Indian consumers.
The funding follows a successful launch campaign, highlighted by a high-energy film featuring Ranveer Singh, which captured widespread attention online. The brand also recorded impressive sales, with 2.5 lakh units sold within 48 hours on platforms like Zepto and Blinkit. SuperYou’s focus on addressing India’s protein deficiency resonates with a growing demand for nutritious food options in the retail market.
Rainmatter’s founders emphasized the importance of tackling protein deficiency in India, with 73 percent of the population not meeting the minimum dietary protein intake. “This can lead to muscle loss and reduced physical strength. SuperYou’s protein wafer bars can serve as a healthier alternative for snacks or desserts,” said Nithin and Nikhil Kamath. They expressed excitement about partnering with Ranveer Singh and co-founder Nikunj Biyani and looked forward to the brand’s upcoming product offerings.
SuperYou plans to invest Rs 40-50 crore over time and aims for Rs 500 crore in growth within the next five years. The brand’s flagship protein wafer bars combine convenience with high-quality nutrition, catering to modern lifestyles. With the support of Rainmatter, SuperYou is poised to expand its product range and scale operations to meet increasing consumer demand in India’s retail market.
Nikunj Biyani said, “We’re thrilled to have Rainmatter on board as partners. Their support and shared vision for a healthier future will help us scale quickly and create a meaningful impact. With SuperYou, we’re making healthy living accessible, exciting, and fun for people across India.”
Ranveer Singh also shared, “SuperYou is more than just a brand—it’s a movement. These protein wafer bars are just the beginning. I’m proud to be part of a venture that’s changing the way people think about nutrition. It’s about fueling your body the right way—deliciously and efficiently.”
SuperYou products are now available on major platforms, including Amazon, Flipkart, Zepto, Blinkit, and Instamart, as well as in select retail stores such as Reliance Fresh, Nature’s Basket, and 7/11 across India’s top cities. With a focus on expanding its offerings, SuperYou is well-positioned to address the growing demand for nutritious and convenient food options in India.
YUR has launched a collection of leather bags in India, emphasizing authenticity, ethical craftsmanship, and timeless design. The collection, crafted from premium African leather, showcases the brand’s dedication to quality and sustainability, aiming to carve a distinct niche in the retail landscape.
The Founders shared, “Why Africa? Africa represents something truly special for us. It’s a place with a rich history in leather craftsmanship. Each hide sourced from Africa carries a story—a heritage reflected in its texture, feel, and subtle imperfections. It’s not just about the leather; it’s about honoring the traditions, people, and commitment to quality passed down through generations. By choosing African leather, we’re not only delivering a premium product but respecting a legacy that resonates with our vision.”
The leather, recognized for its durability and ability to age gracefully, offers a distinctive texture that enhances its appeal over time. This natural aging process adds character to each bag, making it uniquely personal for the owner. “Leather, for us, has this incredible quality that feels almost human,” the founders added. “Its natural texture and variations tell a story, and as it ages, it only becomes more beautiful.”
YUR’s new collection addresses the growing demand in India for sustainable and enduring fashion in the retail sector. At a time when disposable fashion dominates, the brand’s leather bags underscore a commitment to longevity and ethical production, providing consumers with products designed to last a lifetime.
Terractive, a Mumbai-based activewear brand, has raised Rs 8 crore in a Pre-Series A funding round led by Fireside Ventures and DeVC (Matrix Partners). The funding will be utilized to accelerate fabric development and enhance product innovation, positioning the brand to capitalize on India’s expanding retail and activewear segments.
Founded in 2023 by sisters Raena Ambani and Rahee Ambani-Choksi, Terractive focuses on creating innovative activewear that combines advanced fabric technology with everyday comfort. The brand’s proprietary fabrics, such as TerraSoft, known for its cotton-like feel and anti-odor properties, and CoolKnit, designed for a cooling effect and a premium look, are core to its product line.
“Our goal has always been to create innovative, high-quality apparel that blends comfort and performance, tailored to the needs of the modern Indian. We are thrilled to have Fireside Ventures and DeVC-Matrix Partners join us on our journey in India. This funding will empower us to expand our reach and continue pioneering in fabric technology for everyday movement,” said Raena Ambani and Rahee Ambani-Choksi, Co-Founders of Terractive.
Raena, a sports engineer and national-level sprinter, leverages her experience in fabric innovation and design, having worked with global brands catering to top athletes. Rahee, a tennis player and LSE graduate, brings her expertise in strategy and investment to drive the brand’s growth.
The investment highlights the potential of India’s activewear market. Shuchi Pandya, Principal at Fireside Ventures said, “The activewear segment in India is poised for tremendous growth, and Terractive is a brand that stands out with its innovation-led approach. With a sharp focus on fabric innovation and customer-centric design, Terractive is positioned to revolutionize the activewear category.”
Mohit Sadaani, MD at DeVC added, “At DeVC, our Collective was impressed with Raena and Rahee’s commitment to the customer and focus on innovation in the activewear segment at the fabric level. We were inspired by the deep love Terractive customers have for their products and were excited about the team’s potential to drive innovation and become an everyday wear brand for the discerning Indian customer.”
Terractive’s product lineup includes bestsellers such as TerraSoft Cuddle Tees, 365 Men’s Shorts, and Activity Skorts, which feature cotton-soft fabrics with anti-microbial and anti-odor properties. These offerings cater to modern consumers seeking high-quality, functional, and stylish apparel for everyday wear.
With the Indian fashion and apparel market projected to reach $105.50 billion in revenue in 2024, growing at a CAGR of 3.35 percent through 2029, Terractive is strategically positioned to meet the increasing demand for versatile and premium lifestyle activewear in the country.
Mumbai-based food brand WickedGud, backed by Shilpa Shetty and known for its appearance on Shark Tank India, has raised ₹20 crore in funding. The investment was led by Orios Venture Partners, with participation from Asiana Fund and existing investors. The funds will help the company strengthen its retail network in India, enhance its marketing initiatives, and expand its product portfolio.
Founded in 2021 by entrepreneur Bhuman Dani, WickedGud specializes in healthy alternatives to traditional snacks, including noodles, pasta, and chips. The brand caters to India’s growing Gen Z and Gen X populations with its maida-free, palm oil-free products that also exclude harmful chemicals. Dani stated, “We’re thrilled to announce this funding milestone as it fuels our mission to revolutionize the CPG space in India. Over the past six months, we’ve seen phenomenal growth in Reliance Retail stores and quick-commerce platforms, with our products resonating deeply with consumers across the country. Further, with the recent launches on DMart, Zepto, blinkit, and Instamart, we’re excited to unlock the massive potential for our brand in retail and beyond, while continuing to re-define what India eats.”
The brand operates through an omnichannel model, making its products available in over 2,000 retail outlets across India, including 400+ Reliance SMART Bazaar, Signature, and Freshpik stores. It has seen a 5x growth over the past two years, driven by increasing consumer demand for healthier snacking alternatives.
Rehan Yar Khan, Managing Partner at Orios Venture Partners said, “The Instant Noodles market was estimated at Rs 15,000 crore in 2023 and is projected to hit Rs 30,000 crore by 2028. WickedGud is the foremost with a healthy option in this category, and the response from major retailers has been exciting. We look forward to working with Bhuman and the team to build India’s leading noodle and healthy quick foods company.”
The funding will also support product innovation, including the introduction of Korean flavors to its instant and cup noodles range. The company’s growth reflects a shift in consumer preferences, with more households seeking healthier snack options that do not compromise on taste.
WickedGud’s journey includes a Rs 6 crore funding round in 2023, participation on Shark Tank India, and support from notable investors, including Asiana Fund, Titan Capital, and Hyderabad Angels. The brand’s popularity has been fueled by its focus on offering convenience food tailored to India’s evolving health-conscious market.
The Bear House, a menswear brand focused on smart work casuals, is bolstering its retail presence in India with plans to open six new stores by the end of 2025. Catering to the modern professional, the brand offers versatile apparel designed for diverse settings such as corporate offices, co-working spaces, and coffee shops.
Currently, The Bear House operates through its e-commerce platform, www.thebearhouse.com, a D2C outlet at Ambience Mall in Vasant Kunj, New Delhi, and major online marketplaces like Myntra and Ajio. Expanding into offline retail, the brand will launch stores in major metropolitan cities, including two in Bengaluru, two in Hyderabad, one in New Delhi, and one in Mumbai.
“We’re excited to launch two stores in Bengaluru, two in Hyderabad, one in New Delhi, and one in Mumbai by the end of the financial year. Our aim is to enhance our omni-channel presence by blending online convenience with unique in-store experiences to better connect with our customers. People from Bengaluru, Delhi, and Hyderabad are perfectly aligned with our brand ethos, as is evident from the significant contribution we’ve seen through online orders,” said Tanvi Somaiya and Harsh Somaiya, Co-Founders of The Bear House.
Each store will span approximately 1,500–2,000 sq. ft., featuring a design that merges vibrant and functional elements for an engaging shopping experience. The brand’s aesthetic, inspired by the bear motif, aims to create a playful yet professional retail environment.
Established in 2018 by Tanvi and Harsh Somaiya, The Bear House began as a venture manufacturing menswear for international labels. It has since evolved into a standalone brand known for its international-quality garments that seamlessly transition between professional and social settings.
The Founders shared, “Our focus has always been on comfort and versatility. While fashion trends come and go, comfort is a timeless value. Every piece at The Bear House balances style and ease, ensuring the wearer feels confident without compromise.”
As The Bear House expands its retail footprint in India, the brand continues to position itself as a leader in contemporary menswear, catering to the evolving needs of the country’s professionals.
Ugaoo, India’s one of the leading houseplants and urban gardening companies, has successfully raised Rs. 47 crores in its Series A funding round. The investment, led by V3 Ventures, also sees continued support from existing investors DSG Consumer Partners and RPG Ventures. The funds will be used to further bolster the company’s position in the fast-growing home and garden industry.
With over 1,500 SKUs across categories such as live plants, vegetable and flower seeds, soils and fertilizers, pots and planters, gardening tools, and sustainable gifting options, Ugaoo is aiming to scale its operations and increase plant production to 5 lakh units per month. The Indian home and garden market, currently valued at US$11 billion, is projected to grow at a compound annual growth rate (CAGR) of 30 percent and is expected to reach US$18 billion by 2028. Ugaoo, playing a crucial role in transitioning the market from unorganized to organized, plans to expand its production capacity to 100 acres in the next two years to meet the growing demand.
Over the past three years, Ugaoo has delivered more than 1 million orders and has achieved an annual recurring revenue (ARR) of over Rs. 100 crores. With this fresh funding, the company aims to increase its regional presence by expanding to the top 10 Indian cities and opening 80 retail stores by FY 2030. Furthermore, Ugaoo plans to expand its product offerings by partnering with international plant suppliers and introducing exotic plants and premium plant care products to the Indian market. The company will also continue to enhance its robust digital business.
Ugaoo’s strength lies in its backward-integrated supply chain, with a 25-acre farm in Talegaon, Pune, where the company grows all its plants in-house. The state-of-the-art greenhouses and horticulture specialists ensure consistency in plant vigor, structure, and growth, while rigorous quality control processes guarantee high standards from packing to dispatch.
Founded in 2015 by Siddhant Bhalinge, Ugaoo has already seen significant growth, with revenue increasing from Rs. 24 crores in FY 2023 to Rs. 63 crores in FY 2024. The company operates with an omnichannel approach, retailing across India through its website, app, and nine stores in cities like Pune, Mumbai, and Bangalore. Additionally, its products are available on platforms like Amazon, Flipkart, and quick commerce platforms such as Zepto, Swiggy, and Blinkit. Ugaoo’s target demographic includes women aged 25-60, gardening, and home décor enthusiasts in metropolitan and Tier II/III cities.
Sidhanth Bhalinge, Founder, Ugaoo shared, “Reinforcing our belief that plants grow people, Ugaoo is on a mission to inspire a world where every plant journey is a personal revolution of inner change and growth. We are very excited to partner with V3 Ventures and deepen our relationship with our existing investors DSG and RPG. The Indian home and garden category is projected to grow at a CAGR of 30 percent, opening up significant opportunities for Ugaoo. We plan to deploy the funds towards product enhancement, expanding our regional fulfillment centers, and team growth. We will expand via new hubs in Kolkata, Kochi, Lucknow, Chennai, Guwahati, and Ahmedabad.”
Arjun Vaidya, Partner, V3 Ventures stated, “I first met Siddhant in 2021 and knew the business had something special going for it. Ugaoo operates in a largely unorganized market and is equipped to seize substantial market share thanks to its strong brand recall, deeply integrated supply chain, and seasoned team. This team has truly innovated with products in a category that has not seen enough innovation; just walk into an Ugaoo store and you’ll see it for yourself. We are very excited to make this investment and hope it will create millions of new plant parents and amateur gardeners, just like it did with me.”
Hariharan Premkumar, MD, DSG Consumer Partners added, “Mission-driven founders produce extraordinary outcomes. Siddhant has embodied Ugaoo’s mission from a very early age given his family’s multi-generational background in seed production. DSG invested in Ugaoo in 2021 and it has been an amazing experience working with a team that is deeply passionate. Seeing the care with which the brand is being built has translated into phenomenal customer love for them. Ugaoo offers a comprehensive, tech-driven solution for home gardening, supported by cutting-edge innovations, proprietary product development capabilities, and advanced packaging. The brand has executed well on multiple channels, including its website, own stores, and B2B. The gardening category is poised for explosive growth and we are excited to double down on Ugaoo as it consolidates its position as the best brand in the segment.”
Kunjan Chikhlikar, Head of Investments, RPG Ventures added, “Ugaoo’s USP is providing a holistic one-stop solution for home gardening enthusiasts. The company leverages deep in-house expertise for developing superior products and seamless execution, ensuring affordability without sacrificing quality. We’re seeing a rising trend in plant parenting among young adults, which further bolsters our belief in the potential for growth in this sector.”
Ugaoo continues to appeal to urban millennials, especially those who seek a connection to nature. Its products go beyond aesthetics, fostering personal transformation through care-giving and nurturing, environmental well-being, and sustainability.
CHUK, the flagship brand of Pakka, has unveiled an ambitious global expansion strategy, marking its entry into seven prominent international markets. The company is now supplying its eco-friendly packaging solutions to regions including New York, Houston, Mauritius, Sri Lanka, Singapore, UAE, Adelaide, and Perth in Australia, the Netherlands, and the UK.
Alongside CHUK’s international expansion, Pakka is advancing its operations in Guatemala with the development of a $250 million food packaging solutions plant. This initiative supports local economies while preserving indigenous traditions, underscoring the company’s commitment to responsible global growth. Pakka’s dedication is further reflected in its successful CSR programs near its Ayodhya headquarters.
Launched in 2017 in Ayodhya, CHUK has grown from modest beginnings into a pioneering force in compostable packaging solutions. Driven by a vision of creating a cleaner planet, the brand converts agricultural residue, specifically sugarcane bagasse, into high-quality compostable tableware and food delivery products. This innovative approach has significantly reduced reliance on single-use, non-renewable materials.
Today, CHUK is a trusted partner for leading Indian food brands and Quick Service Restaurants (QSRs) such as Haldiram’s, Taco Bell, and Chai Point. These businesses rely on CHUK’s sustainable packaging for their daily operations. Following its remarkable success in India, where the biodegradable tableware market is projected to grow at a CAGR of 6.0 percent from 2024 to 2030, CHUK is poised to replicate its regenerative model on the global stage.
Jagdeep Hira, India Business Head, Pakka said, “This international expansion represents a proud moment for India, as we take our compostable food packaging solutions from Ayodhya to the global stage. There is a huge demand for eco-friendly food packaging options in the US, UAE, Canada and other countries. This expansion will help us meet the needs of environmentally conscious consumers. Our research indicates that the HoReCa sector and retail establishments across the globe are willing to accept innovative, sustainable packaging solutions that don’t compromise on quality or functionality. CHUK’s products are uniquely positioned to meet this demand.”
To enhance its reach in the U.S. market, CHUK has launched a dedicated website, chukusa.com, tailored for American consumers. The platform highlights CHUK’s range of compostable tableware with visuals featuring popular U.S. and global dishes, aligning with local preferences. Local teams and distribution networks have also been established to ensure seamless delivery and market adaptation.
As CHUK expands its presence across continents, it continues to champion sustainability, offering innovative solutions that prioritize the environment without compromising on quality. With its roots in Ayodhya and its eyes set on the world, CHUK is setting a benchmark for responsible and sustainable growth in the global packaging industry.
Loopworm, a pioneer in sustainable insect-based nutrition, has achieved a significant milestone by obtaining the EU TRACES certification for its silkworm pupae-derived products intended for pet and animal nutrition. With approval number CAPEXIL/SR/PAC/ABP-PET/2425/402, the certification grants the company access to the European Union market for its innovative, eco-friendly ingredients.
This accomplishment solidifies Loopworm’s position as a leader in sustainable protein solutions. Operating a state-of-the-art GMP+, ISO 22000, and HACCP-certified facility with a 6,000 metric tonne annual capacity, the company successfully navigated the certification process with support from DGFT officials, AQCS Bangalore, and CAPEXIL Chennai, completing the requirements in record time.
Ankit Alok Bagaria, Co-founder & CEO, Loopworm expressed, “Receiving the EU TRACES certification is a significant milestone validating our commitment to quality and compliance to international standards. Europe is an exceptional market for sustainable, high-quality ingredients, and we are eager to meet the growing demand for sustainable nutrition in pet and animal feed.”
Since the launch of its LoopFactory in April 2024, Loopworm has been actively supplying its protein and fat products to the Asian aquaculture market, where they have demonstrated effectiveness in enhancing feed palatability and improving growth rates, particularly in shrimp feed.
By utilizing silkworm pupae reared in climate-friendly conditions, Loopworm has redefined sustainable animal nutrition. Its products are nutrient-dense, offering a rich source of essential amino acids, trace minerals, and fatty acids beneficial for pet and animal health. The company’s silkworm-based offerings, including high-protein meal concentrates and Omega-rich oils, are also popular as natural supplements for small pets, birds, reptiles, and ornamental fish.
Ankit emphasized that the company has overcome significant challenges in the insect protein industry, including cost efficiency, scalability, and product quality.
Looking ahead, Loopworm is expanding its portfolio to include new insect-derived products such as palatants, flavor enhancers, and functional innovations. The company is also researching applications for silkworm-derived biomolecules in anti-diabetic and anti-obesity treatments for pets. Additionally, its R&D team is developing a recombinant protein platform to produce high-value animal therapeutics and diagnostics at a reduced cost, potentially transforming the production of complex biomolecules. As the company establishes itself in the European market, it is engaging with pet food companies eager to incorporate sustainable solutions into their products.
Ankit further added, “We are thrilled to enter the European market and are already in discussions with multiple pet food companies eager to integrate our products into their formulations. While we’re here to learn from our customers, we’re equally committed to educating them about the unique benefits of our sustainable products.”
With its commitment to sustainability, innovation, and quality, Loopworm is poised to revolutionize the global animal nutrition industry.
SCINQ Neurocosmetics, a trailblazing skincare brand, has officially launched in India, introducing a revolutionary approach that intertwines skin health with mental well-being. Co-founded by wellness advocates Shrishti Yadav and Shubham Godara, the brand pioneers neurocosmetic technology to address the unique challenges posed by modern urban living.
At the heart of SCINQ’s philosophy is the skin-brain axis, highlighting the intricate connection between mental health and skin wellness. SCINQ’s innovative formulations incorporate clinically validated neuroingredients, blending plant-based botanicals with advanced chemical science. These formulations interact with neurons within the skin, sending signals to the brain, enhancing the skin-brain connection, and delivering benefits that surpass traditional skincare routines.
“India has unique skincare needs, with urbanization and pollution affecting an ever-increasing number of people. We founded SCINQ Neurocosmetics to bridge this gap, offering skincare that protects and revitalizes while fostering a sense of well-being. With SCINQ, we hope to redefine what it means to care for your skin and your mind simultaneously, bringing a science-backed yet soulful approach to skincare that India has yet to experience,” said Shrishti Yadav, Co-founder of SCINQ Neurocosmetic.
The brand’s launch comes at a time when awareness about pollution’s impact on skin is growing rapidly in India. As cities grapple with some of the world’s highest pollution levels, prolonged exposure to hazardous air is accelerating premature aging, irritation, and stress. SCINQ addresses these concerns with neurocosmetic technology and solutions tailored specifically for Indian skin.
Shubham Godara, Co-founder of SCINQ Neurocosmetic said, “Our goal with SCINQ Neurocosmetics is to create skincare that goes beyond surface radiance to support mental resilience. By leveraging neurocosmetic science, we’ve crafted formulations that tackle modern day challenges like stress and environmental damage, redefining skincare as a bridge between beauty and mindfulness. India’s skincare industry is ready for this evolution, and we’re excited to lead the way.”
Manufactured in India, the brand’s products are cruelty-free, sulfate-free, non-toxic, and non-comedogenic, reflecting its commitment to sustainability and ethical practices. Available exclusively online, SCINQ caters to wellness-conscious consumers, combining science-driven solutions with a soulful, mindful approach to skincare.
More than just a skincare line, SCINQ Neurocosmetics advocates for self-acceptance and holistic wellness, promoting a new standard for beauty care that nurtures both the mind and skin. With its slogan, “Get Your Skin Thinking,” the brand offers a refreshing perspective on self-care for the modern Indian consumer.
Tramontina, one of the renowned global cookware brands with over a century of expertise rooted in Brazilian craftsmanship, has officially launched its latest kitchen innovations in India—the Aeion Pressure Cooker and Pressure Pan. These products, designed with the unique needs of Indian kitchens in mind, bring together safety, efficiency, and durability, making them ideal for the modern culinary experience.
Both the Aeion Pressure Cooker and Pressure Pan are made from premium tri-ply steel, a material known for its longevity and non-reactive properties. This ensures that no harmful substances are leached into food during cooking, making every meal not only flavorful but also safe. Additionally, these products are 100 percent toxin-free, which makes them an excellent choice for health-conscious families who prioritize both wellness and taste in their cooking.
Safety and convenience are paramount in the design of these products. The range is equipped with a Pressure Valve Lock and Heat-Resistant Handles to ensure safe handling while cooking. Both the pressure cooker and pressure pan are compatible with gas and induction stovetops, providing versatility for a wide range of cooking styles commonly found in Indian households.
Aruni Mishra, CEO, Tramontina India said, “At Tramontina, we are committed to launching product lines that cater to specific needs while upholding the highest global standards of quality, innovation, and design. Our aim is to create products that seamlessly blend functionality with the rich culinary traditions of India.”
The Aeion Pressure Cooker features a tall, cylindrical design that makes it ideal for slow-cooking and preparing large batches of food. It also boasts a robust safety lid and overpressure protection, ensuring a secure cooking experience. Meanwhile, the Aeion Pressure Pan offers a wide, shallow structure, making it perfect for quick cooking, sautéing, shallow frying, and intensifying flavors, all while providing a secure locking lid for added safety.
Now available at major retail stores across India and online on leading platforms such as Amazon, Myntra, and Flipkart, the Aeion Pressure Cooker and Pressure Pan are set to elevate the cooking experience in Indian kitchens. With this launch, Tramontina continues to bring high-quality, innovative cookware that caters to the diverse culinary needs of modern Indian families.
Gokyo, one of the leading names in India’s outdoor apparel, accessories, and gear industry, has announced the opening of its second store in Mumbai, located in Prabhadevi, near the iconic Siddhivinayak Temple. The new store, which officially opened on December 1, marks a significant milestone in Gokyo’s growth strategy. This expansion follows an overwhelmingly positive response from customers across India, particularly online, and demonstrates the brand’s commitment to meeting the growing demand for high-quality, adventure-ready gear.
“Our expansion reflected our commitment to serving the evolving needs of Indian explorers & travelers who value high-quality, culturally inspired outdoor gear. Each product we created honored the resilience of the outdoors and the people who navigated them, and our new store was an exciting opportunity to bring this vision to more explorers, especially in South Mumbai. Every product addressed a solution which I felt the need for, and every product takes into account weight & volume when designed,” shared Venkatesh Maheshwari, Co-founder, Gokyo.
The new Siddhivinayak store features Gokyo’s Signature Series—Explorer, Alpine, and Sherpa—each designed to suit a variety of climates and altitudes. These collections, developed over the last 18 months, are a testament to Gokyo’s dedication to outdoor adventurers. The store offers a wide range of high-performance apparel and accessories that combine functionality with fashion, ensuring that adventurers are well-equipped to tackle any terrain with confidence.
The brand’s product line draws inspiration from the founder’s own global explorations, which include summits like Mt. Everest, Mt. Manaslu, Aconcagua, Elbrus, and Kilimanjaro. With a growing following, Gokyo is actively seeking funds from venture capital firms and investment houses to further fuel its expansion. The Mumbai store is just the beginning of Gokyo’s mission to redefine adventure wear in India. The brand is eager to bring the spirit of the Himalayas and its high-quality products to adventurers across the country.
Named after the renowned Gokyo Ri peak, known for its breathtaking views of the Everest region, Gokyo’s identity is deeply rooted in the Sherpa community’s resilience and the serene beauty of Gokyo Lake. As Gokyo continues to carve its path in the adventure apparel industry, it remains focused on inspiring Indian explorers and travelers to embrace the outdoors with style and functionality.
Woohoo Squad, a brand dedicated to nurturing a love for movement in children, has introduced its exciting new product offering: the Yoga Playtime Bundle. Aimed at making fitness an engaging adventure for kids, this innovative bundle combines colorful, imaginative yoga mats with activity packs designed to keep children moving, exploring, and having fun. The Yoga Playtime Bundle offers a refreshing approach to playtime, turning everyday exercise into an exciting, creative experience.
The Yoga Playtime Bundle features mats inspired by themes like unicorns, dinosaurs, outer space, and transport, each crafted from eco-friendly, non-slip TPE material. Lightweight and durable, these mats ensure safety and comfort, making them ideal for children under eight. Accompanying these vibrant mats are activity packs designed to promote creativity, movement, and bonding through yoga poses, games, and relaxation exercises.
The bundle introduces kids to the joys of fitness while encouraging focus, emotional well-being, and physical agility. Themed yoga mats ignite the imagination, while activity packs offer guided exercises that nurture calmness, strength, and teamwork. With affordability in mind, the Yoga Playtime Bundle is available at a discounted price of Rs. 1,999, making it accessible to families seeking engaging ways to keep their children active and healthy.
Fitness isn’t just a routine—it’s an adventure with Woohoo Squad. These Yoga Playtime Bundles are designed to inspire creativity and movement, allowing children to explore a world of fun and fitness.
The Yoga Playtime Bundle is designed to do more than just provide exercise; it’s about creating an environment where kids can enjoy fitness while fostering creativity, movement, and bonding with their families. With the addition of these themed mats and activity packs, children have the perfect tools to explore yoga, develop essential motor skills, and have fun in the process.
Stovekraft, one of the renowned names in home and kitchen solutions, has introduced the Pigeon Cosmic range of gas cooktops, a blend of advanced technology and contemporary design aimed at transforming the cooking experience. Developed in collaboration with SABAF, Italy, a global leader in gas stove technology, the series emphasizes Stovekraft’s dedication to quality, innovation, and affordability.
“With the Cosmic range, we have designed a product that enhances functionality and brings an element of art to the cooking experience. Our collaboration with SABAF, Italy, a world leader in gas stove technology, has allowed us to fulfill this need by offering a product that combines the highest quality standards with exceptional value. This launch represents our vision for the future of kitchen appliances,” stated Rajendra Gandhi, Managing Director, Stovekraft Ltd.
The Pigeon Cosmic cooktops feature an ultra-slim 36 mm profile crafted from 100 percent extruded aluminum, paired with Italian-inspired glass artwork, delivering a stylish yet durable addition to modern kitchens.
“Many of our customers were searching for an appliance that marries modern Italian design with durable, long-lasting performance, something that’s often out of reach at an affordable price point. Our partnership with SABAF, Italy is a testament to our commitment to delivering products that meet the highest expectations for smooth, hassle-free cooking. We understand our customers’ desire for precision and durability. Despite being a premium range, the Cosmic cooktops are accessible at a fraction of typical costs. We aim to offer products that are functional, beautiful, and ahead of their time,” explained Joel Mathew James, Product Manager for Cosmic Cooktops.
Equipped with high-performance brass burners for even flames, the Cosmic range is designed to handle a variety of cooking styles. Its advanced hybrid steel-aluminum mixing tube enhances flame efficiency, while precision-engineered valves provide seamless control over heat settings.
Available in two-burner, three-burner, and four-burner models, the Cosmic series combines premium quality with affordability, making advanced kitchen solutions accessible to all. This launch reflects Stovekraft’s ongoing commitment to redefining kitchen innovation.
Amrut Distilleries has unveiled the “City of Joy” Edition, a limited-edition single malt whisky celebrating the cultural and historical grandeur of West Bengal. This release marks several milestones for the brand, being its first city-specific launch and the inaugural exclusive release for Eastern India.
The “City of Joy” Edition pays tribute to Kolkata, capturing the essence of the city’s rich heritage and vibrant traditions. The packaging showcases iconic elements of West Bengal, including bold artwork of the timeless Howrah Bridge, evocative imagery of rickshaw pullers navigating historic streets, depictions of Bengal’s elegant folk dances, and a detailed rendering of the iconic Victoria Memorial. Each bottle serves as a homage to the state’s cultural and artistic legacy, celebrating its enduring influence on India.
Bottled at 48 percent ABV, the edition promises a rare and delightful experience for whisky enthusiasts in West Bengal. “City of Joy” was crafted with a unique blend never before used globally, demonstrating Amrut’s commitment to creating something extraordinary for a city that epitomizes India’s diverse and cosmopolitan culture.
Kolkata represents the soul of India, where heritage and modernity coexist seamlessly. Known for its intellectual spirit and appreciation for craftsmanship, Kolkata was the perfect city for Amrut’s first-ever city-specific launch. This unique edition celebrates the bond between Amrut and a city that truly values depth, authenticity, and artistry.
Thrivikram G Nikam, Joint Managing Director, Amrut Distilleries commented, “The ‘City of Joy’ Edition is a celebration of Kolkata’s timeless spirit and the cultural tapestry of West Bengal, The first-of-its-kind release captures the soul of the city in every sip and detail, honoring our deep connection with Bengal and its people.”
Exclusively available in limited quantities in Kolkata, the “City of Joy” Edition stands as a landmark moment for Amrut Distilleries, paying tribute to Bengal’s heritage with every pour. This heartfelt release invites whisky connoisseurs to celebrate the rich legacy of India’s East while savoring Amrut’s craftsmanship.
Symphony, a brand renowned for its market-leading coolers, is venturing into the geyser market with a new product range. The innovative geysers come equipped with the advanced 9-layer Puro Pod Technology, designed to transform hard water into soft water, addressing a common household concern.
Anuj Arora, global CMO of Symphony said, “Entry into the geysers category was an exciting challenge for the entire Symphony team. We knew we needed a differentiated product benefit to be able to command a premium. But we did not just stop at the benefit, the product we designed is also aesthetically superior and laced with smart technology to appeal to modern Indian homes. A new launch always comes with a mixed bag of emotions and we are excited to see this campaign hit the market and do well with consumers. Symphony has been on the hunt for a strategically rooted and creatively exciting partner. Our first engagement with Womb was for last summer’s cooler campaign, after its successful team Womb, has delivered as expected with the geyser launch as well.”
Earlier this year, Symphony onboarded The Womb as their retainer agency to handle the mainline and digital mandates for their brand across various product lines.
Dhaval Jadwani, COO, The Womb commented, “When Anuj and the team approached us with the product concept, we knew we had a winner! A geyser that can convert Hard water to soft is bound to have takers. It was however, important to ensure that the consumer sees both the benefit and value in these premium geysers. Research, intuition, and observing people around us give the answer. Most Indian men and women are facing hair loss at an early age due to diet, stress, pollution, and many modern lifestyle issues. However, an unnoticed suspect of hair fall is hard water. We kept this very insight at heart while developing our strategy for Symphony – The hair-fall control geysers.”
Symphony’s geyser range comes in three sizes—25L, 15L, and 10L—and is available in three variants. These geysers are now available at retail stores across various markets and on select e-commerce platforms.
Hyderabad-based water-tech company Althion, known for its innovative ultra-pure water systems, has successfully raised Rs. 3.6 Crores in a pre-Series A funding round led by IAN Group-powered BioAngels. The funding attracted notable investors, including Arun Seth, Om Manchanda, KNK Venkatraman, and Shubham Rastogi.
The funding will enable Althion to pilot the manufacturing of 40 units of its tabletop laboratory water purification system, expand its R&D on sustainable solutions for kidney dialysis, and establish a larger facility to scale operations.
Surya Rao, Founder, Althion said, “We are thrilled to announce this funding by BioAngels/India Angels Network Fund to strengthen our R&D and manufacturing push in the area of ultra-pure water (UPW) production and recycling. We hope to reduce the large quantum of imports in the sector of UPW systems for healthcare, research, and semiconductor industries.”
Padmaja Ruparel, Co-founder, IAN Group said, “With its small raise, Althion is well on its way to creating a big impact in filling important gaps in healthcare and research, which is exactly in line with the Make in India campaign. They stand out in a very competitive market thanks to their ability to provide top-notch, reasonably priced solutions with an emphasis on sustainability and indigenization. Our faith in Althion’s vision and its ability to transform the water-tech, as they grow and enter new markets, we are thrilled to accompany them on their journey.”
Founded in 2017, Althion has been at the forefront of developing advanced ultra-pure water systems catering to healthcare, research, and semiconductor industries. Supported by grants from BIRAC and seed funding from C-Camp Bangalore and AIC CCMB Hyderabad, the company has pioneered innovations such as the Althion Remote Monitoring System (ARMS), which facilitates predictive and preventive maintenance.
The company is in the process of securing CDSCO and BIS certifications, which will enhance its ability to participate in public tenders. Additionally, Althion is approved for funding to obtain CE marking and USFDA certifications, paving the way for entry into markets across Latin America, Africa, and Asia.
Operating in an Rs. 5000 Crore market, largely dominated by global players offering expensive solutions, Althion aims to bridge the affordability gap in ultra-pure water systems for developing regions. Its innovative products are already trusted by institutions such as Sir Ganga Ram Hospital, Homi Bhabha Memorial Cancer Centre, Narayana Hrudayalaya, and Nephroplus centres nationwide.
With this strategic investment, Althion is set to disrupt the ultra-pure water technology space, offering cost-effective, sustainable solutions aligned with the Make in India initiative.
The Sleep Company (TSC), a leading player in India’s comfort-tech industry, has unveiled a groundbreaking innovation with the launch of the SensAI Sleep Analyzer Pillow—the world’s first AI-powered SmartGRID pillow. This move aligns with TSC’s strategic vision to embrace artificial intelligence (AI) and set new standards in comfort tech as it celebrates its sixth year of operations.
Incorporating AI into its product lineup, TSC aims to invest in research and development (R&D) of tech-integrated products in the coming years. The launch of the SensAI Sleep Analyzer Pillow highlights the company’s commitment to innovation and its ambition to revolutionize sleep health through cutting-edge technologies.
After 18 months of rigorous market research, consumer insights, and addressing the concerns of wearable devices, TSC has designed this new product to seamlessly track sleep patterns without the need for intrusive gadgets. The SensAI Sleep Analyzer Pillow integrates a non-intrusive sleep tracker composed of a sensor strip placed under the pillow and mattress. This device monitors a user’s sleep duration, quality (including deep and REM sleep), body movements, heart rate, and breathing patterns. All data collected is transmitted to an interactive app that offers users detailed insights, sleep scores, and actionable recommendations for improving their sleep health.
Priyanka Salot, Co-founder of The Sleep Company commented, “SensAI is an unparalleled breakthrough in the Comfort-tech industry and the most advanced, revolutionary sleep-tracking technology developed till date. Research suggests that people have grown conscious about their health post-pandemic however do not prefer wearing wristbands or smartwatches to track their sleep and fitness activities. Addressing the growing popularity of such devices, TSC’s SensAI Sleep Analyser pillow with SmartGRID technology is a unique, non-intrusive solution for sleep tracking using low-energy radar technology. Every part of the human body relies on the quality of sleep for optimal functioning. Recognizing this, we aim to create a holistic sleep ecosystem that caters not just to physical comfort but also to improving people’s lives. We will continue to invest in AI innovations and expand our portfolio with cutting-edge comfort-tech solutions.”
Harshil Salot, Cofounder, The Sleep Company added, “Individuals spend one-third of their lives sleeping on a mattress and hence the quality of sleep has a great impact on one’s overall health. However, sleep deprivation is a critical issue plaguing the country. At TSC, we are proud to introduce a game-changing solution to address this issue and envision becoming a legacy player in the mattress and sleep industry. Our new solutions are ideal for all individuals including senior citizens, parents with disrupted sleep due to work and kids, fitness enthusiasts and athletes who prioritize recovery for performance, working professionals with demanding work schedules, and tech-savvy individuals. Our SensAI product range goes beyond comfort and delivers an interactive sleep experience. It is integrated with cutting-edge SmartGRID technology to empower individuals to understand their sleep health and improve overall quality of life.”
The SensAI Sleep Analyzer Pillow is priced at Rs. 8,500, while the SensAI Sleep Analyzer sensor strip is available for Rs. 6,999. Both products come with a one-year warranty and can be purchased through The Sleep Company’s official website and retail stores.
TSC’s innovative approach aims to empower individuals to take charge of their sleep health and improve their overall quality of life, setting a new benchmark for the sleep and comfort-tech industry.
The Allana Group, a global leader in agri-commodities with a rich legacy of over 150 years, has announced the launch of the Indian Poultry Alliance at Poultry India 2024. This strategic move signals the Group’s significant entry into India’s rapidly expanding poultry market, with the goal of transforming poultry production and consumption through fully integrated operations and cutting-edge processing technologies.
The Indian Poultry Alliance is designed to cover all aspects of poultry production, including breeder farms, hatcheries, feed plants, broiler contract farming, value-added products, and rendering plants. The Alliance’s facilities are strategically located across several key regions, such as Kashmir, Punjab, Aligarh, Unnao, Kishanganj, Aurangabad, Belgaum, Zaheerabad, and Coimbatore, ensuring it can meet the diverse needs of quick-service restaurant (QSR) chains, food services, government agencies, and e-commerce platforms.
In its bid to enhance the quality and efficiency of poultry production, the Alliance has formed collaborations with prominent industry players, including Premium Chick Feed, Kwality Animal Feeds Pvt Ltd, Kasturi Poultry, and Chatha Foods. These partnerships will help ensure the delivery of top-quality inputs, streamlined processing, and the development of innovative, value-added products. As part of the Allana Group’s focus on sustainability, the Alliance will utilize by-products through its rendering plants, which support Asia’s largest pet food facility located at the Group’s Zaheerabad campus.
Moiz Chunawala, Director of Strategic Business Development at Allana Group, emphasized, “By leveraging our extensive and legacy experience in the food business along with world-class infrastructure, we aim to create a superior and sustainable poultry market in India. To achieve this, we will invest in state-of-the-art facilities, adopt advanced technologies, and prioritize sustainable practices throughout our operations. Additionally, our network of 4,000 retail stores will ensure that consumers have easy access to fresh, high-quality poultry products. By integrating advanced technologies, such as automated feed systems and precision breeding, we aim to significantly improve efficiency and sustainability in the poultry industry. Additionally, our focus on sustainable practices, including responsible waste management and ethical sourcing, will set new industry standards. Ultimately, our goal is to deliver exceptional value to our partners and consumers alike, ensuring a reliable supply of high-quality, affordable poultry products.”
Chitranjan Ramesh Behl, Director of Poultry, Expert Poultry Value Chain commented, “The establishment of the Indian Poultry Alliance is a significant milestone for India’s poultry sector. It promises to enhance production efficiency and product quality, benefiting both producers and consumers. The launch of the Indian Poultry Alliance represents a bold step in the Allana Group’s journey of innovation and quality, promising to transform India’s poultry industry with its integrated, sustainable, and consumer-focused approach.”
With this initiative, the Allana Group aims to set new benchmarks in India’s poultry industry by combining its legacy of excellence with advanced technologies and a commitment to sustainability.
Portronics, one of India’s renowned consumer electronics brands, has launched its latest creation, the Toad 8 wireless mouse. Designed to meet the needs of modern users, the Toad 8 combines stylish aesthetics with advanced features, offering a seamless balance of functionality and sophistication.
The mouse features a transparent casing and a detachable magnetic top, giving it a contemporary edge. Available in two eye-catching colors, White and Purple, the Toad 8 enhances any workspace with its sleek design while serving as a practical and reliable tool.
Delivering versatility, the Toad 8 supports dual-mode wireless connectivity with Bluetooth 5.3 and 2.4 GHz, ensuring smooth and stable performance across various devices such as laptops, desktops, tablets, and smartphones. Its noise-free clicking buttons provide a soft, tactile feel without causing distractions, making it suitable for quiet environments like offices or late-night work sessions.
Performance is a key highlight, with adjustable optical sensitivity up to 1600 DPI, enabling users to customize its responsiveness for everything from simple browsing to precision-focused tasks. The mouse is powered by a built-in rechargeable battery, eliminating frequent replacements, while the USB Type-C port ensures convenient and environmentally friendly charging.
For multitaskers, the Toad 8 allows simultaneous connection to multiple devices with effortless switching, catering to professionals managing diverse tasks across different gadgets.
Priced at an introductory Rs. 649, the Toad 8 is now available on Portronics’ official website, Amazon.in, Flipkart.com, and other leading stores, backed by a 12-month warranty. Portronics continues to uphold its reputation for innovative and reliable products, blending cutting-edge technology with modern design.
With the launch of the Toad 8, Portronics has once again proven its ability to meet the evolving needs of today’s tech-savvy consumers, offering a product that combines functionality, style, and convenience in a single package. Whether you’re looking for a mouse that enhances your workspace’s aesthetic or one that delivers seamless performance, the Toad 8 promises to be a valuable addition to your tech arsenal.
Amway India Enterprises reported a net loss of Rs. 52.78 crore in FY24, with revenue from operations at Rs. 1,283.75 crore, as per its RoC filing. Total income, including other income, rose slightly by 0.7 percent to Rs. 1,293.97 crore.
In FY23, the company recorded a net loss of Rs. 21.72 crore and revenue from operations at Rs. 1,278.69 crore, according to data from Tofler. Advertising promotional expenses declined 25.5 percent to Rs. 61.03 crore in FY24 from Rs. 81.93 crore in the previous year. However, royalty costs accrued to its US-based parent firm increased by 4.06 percent to Rs. 65.74 crore, compared to Rs. 63.17 crore in FY23.
The company clarified, “We would like to clarify that no royalty has been paid to the parent company in FY 2024; it has only accrued in the books of account of Amway India for FY 2024.”
Amway India, a subsidiary of Alticor Global Holdings Inc., recorded total expenses of Rs. 1,347.37 crore, a 1.64 percent decline from FY23. Revenue from the ‘Nutrition and Wellness’ segment increased marginally to Rs. 782.40 crore from Rs. 779.75 crore. However, revenues from ‘personal care’ and ‘home care’ fell to Rs. 219.04 crore and Rs. 123.57 crore, respectively. The ‘beauty’ segment dropped by nearly 13 percent to Rs.109.76 crore, while revenues from ‘cookware’ and ‘atmosphere drive’ plummeted by over 50 percent to Rs. 8.17 crore and Rs. 3.78 crore, respectively.
A spokesperson stated: “Like any organization pursuing its growth journey, Amway India too has gone through challenges that impacted its business, but we are progressing according to our plans. Amway India holds an important position as a business market for Amway globally. We are positive about its future in India with a focus on health and well-being.”
The direct seller reiterated its commitment to the Indian market.
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